Fresh Fruits - Brazil
- Brazil
- Revenue in the Fresh Fruits market amounts to €9.66bn in 2024. The market is expected to grow annually by 5.24% (CAGR 2024-2029).
- In global comparison, most revenue is generated in India (€106bn in 2024).
- In relation to total population figures, per person revenues of €44.38 are generated in 2024.
- In the Fresh Fruits market, volume is expected to amount to 8.02bn kg by 2029. The Fresh Fruits market is expected to show a volume growth of 4.0% in 2025.
- The average volume per person in the Fresh Fruits market is expected to amount to 33.1kg in 2024.
Key regions: Canada, Spain, Russia, South Korea, Philippines
Analyst Opinion
The Fresh Fruits Market in Brazil has seen steady growth due to factors such as increasing health consciousness, rising demand for online produce, and the diversity of fruits available. The minimal growth rate may be impacted by challenges in transportation and distribution, as well as the high competition among sub-markets for consumer preferences.
Customer preferences: With the rise of health consciousness among Brazilian consumers, there has been a growing demand for fresh, organic and locally sourced fruits. This trend is driven by the increasing focus on healthy eating and sustainable living. In addition, there is a growing interest in exotic and tropical fruits, which are seen as a symbol of Brazil's rich biodiversity. The influence of social media and e-commerce has also played a role in promoting the consumption of fresh fruits, making it easier for consumers to access a wider variety of products.
Trends in the market: In Brazil, there is a growing trend towards organic and sustainable production of fresh fruits, driven by increasing consumer demand for healthier and environmentally-friendly options. This trend is expected to continue as consumers become more conscious of the impact of their food choices. This trajectory presents opportunities for industry stakeholders to differentiate their products and cater to a growing segment of health-conscious consumers. However, it also poses challenges as producers and suppliers may need to adapt their practices and supply chains to meet the increasing demand for organic and sustainable products.
Local special circumstances: In Brazil, the Fresh Fruits Market within the Fruits & Nuts Market of The Food market is heavily influenced by the country's vast geographical diversity. The varying climates and landscapes across different regions enable the production of a wide range of fruits, making Brazil one of the world's largest producers and exporters. Additionally, the country's rich cultural heritage also plays a significant role in shaping the market, with fruits like acai and guarana being popular not only in Brazil but also globally. Furthermore, the government's policies and regulations, such as tax incentives for fruit production, have further fueled the growth of the market. With the increasing demand for healthy and natural products, the Fresh Fruits Market in Brazil is expected to continue its upward trajectory.
Underlying macroeconomic factors: The Fresh Fruits Market of the Fruits & Nuts Market within The Food market in Brazil is influenced by a variety of macroeconomic factors. The country's economic health, fiscal policies, and global economic trends all play a role in shaping the market's performance. Additionally, factors such as consumer disposable income, consumer preferences for healthy and organic products, and government initiatives to promote sustainable agriculture are also influencing the market's growth. Furthermore, Brazil's large and diverse agricultural sector, as well as its strong presence in international trade, are contributing to the growth of the Fresh Fruits Market. However, challenges such as climate change, supply chain disruptions, and fluctuating currency exchange rates could potentially impact the market's growth in the future.
Methodology
Data coverage:
The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).Modeling approach:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.Vue d’ensemble
- Revenue
- Volume
- Price
- Sales Channels
- Global Comparison
- Analyst Opinion
- Methodology
- Key Market Indicators