Tobacco Products - Brazil

  • Brazil
  • In 2024, the revenue in the Tobacco Products market in Brazil amounts to BRL €5,411.0m.
  • It is projected to experience an annual growth rate of 2.00% (CAGR 2024-2029).
  • The largest segment in this market is Cigarettes, with a market volume of BRL €2,873.0m in 2024.
  • When compared globally, the highest revenue is generated in China, reaching BRL €276,800m in 2024.
  • Considering the population size, per person revenues in Brazil are estimated to be BRL €28.59 in 2024.
  • Furthermore, online sales are expected to contribute 0.1% to the total revenue in the Tobacco Products market by 2024.
  • With the increase in government regulations and rising health consciousness among Brazilian consumers, the demand for tobacco products in Brazil is steadily declining.

Key regions: Worldwide, India, United States, China, Germany

 
Marché
 
Région
 
Comparaison de régions
 
Monnaie
 

Analyst Opinion

Tobacco products have been the focus of tightening regulations for decades. Higher taxation and increasing health awareness among consumers have reduced smoking rates and volume consumption significantly in the past. Over the forecast period, a certain stabilization of these losses is expected to happen. Most growth in the sector, however, is attributable to novel, risk-reduced products that can broadly be classified as vaping products or e-cigarettes (e.g., Juul).

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on Tobacco products, namely, Cigarettes, Cigars, Smoking Tobacco, and E-Cigarettes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, trade data, national statistical office data, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global Survey), as well as performance factors. In addition, we use relevant key market indicators and data from country-specific associations, such as smoking rates, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques, such as exponential trend smoothing and regression analysis. The selection of forecasting techniques is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Survey data is reweighted for representativeness.

Vue d’ensemble

  • Revenue
  • Key Players
  • Volume
  • Price
  • Analyst Opinion
  • Sales Channels
  • Demographics
  • Global Comparison
  • Methodology
  • Key Market Indicators
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