Market Insights Consumer Food Bread & Cereal Products

Pasta - Morocco

Morocco

Revenue in the Pasta market amounts to €307.00m in 2024. The market is expected to grow annually by 5.52% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€25,690m in 2024).
In relation to total population figures, per person revenues of €8.04 are generated in 2024.
In the Pasta market, volume is expected to amount to 209.20m kg by 2029. The Pasta market is expected to show a volume growth of 5.1% in 2025.
The average volume per person in the Pasta market is expected to amount to 4.6kg in 2024.

Key regions: India, South Korea, United Kingdom, United States, Spain

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Pasta market in Morocco has been experiencing minimal growth, impacted by rising competition from other food products and fluctuating consumer demand. Factors such as changing dietary habits and increasing health consciousness are also affecting the market's growth rate.

Customer preferences: Consumers in Morocco are becoming more health-conscious, leading to a growing demand for healthier and more nutritious pasta options. This trend is driven by the increasing prevalence of chronic diseases and a desire for healthier lifestyles. Additionally, there is a growing interest in incorporating traditional Moroccan ingredients, such as spices and herbs, into pasta dishes. This reflects a cultural pride and desire for authentic flavors. As a result, companies are innovating and offering a wider variety of healthier and locally-inspired pasta options in the market.

Trends in the market: In Morocco, the Pasta Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options, with a growing demand for whole wheat and gluten-free pasta. This trend is influenced by the rising health consciousness among consumers, as well as the increasing availability of these products in supermarkets and health food stores. Furthermore, there is a growing interest in incorporating traditional Moroccan flavors and ingredients into pasta dishes. This trend presents opportunities for industry stakeholders to innovate and diversify their product offerings, while also catering to the changing preferences of consumers.

Local special circumstances: In Morocco, the Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's rich culinary heritage and cultural preferences. Moroccan cuisine is known for its use of traditional spices and herbs, which are incorporated into pasta dishes, making them distinct from other Mediterranean countries. Additionally, the country's geographical location near Europe and Africa has led to a fusion of flavors, creating a unique market for pasta products. Furthermore, Morocco's strict regulations on food imports have led to a demand for locally produced pasta, promoting the growth of domestic manufacturers. These factors contribute to the dynamic and diverse landscape of the Pasta Market in Morocco.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending, trade policies, and agricultural production. Countries with high consumer spending and a strong demand for imported goods tend to have a larger market for pasta products. Additionally, countries with a strong agricultural sector and favorable trade policies have a competitive advantage in terms of production and export of pasta products. Furthermore, economic stability and policies that support the growth of the food industry also contribute to the expansion of the Pasta Market. These factors, along with changing consumer preferences and increasing urbanization, are shaping the growth of the Pasta Market within the Bread & Cereal Products Market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.