Market Insights Consumer Food Fish & Seafood

Fresh Fish - Switzerland

Switzerland

Revenue in the Fresh Fish market amounts to €0.77bn in 2024. The market is expected to grow annually by 1.51% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€51bn in 2024).
In relation to total population figures, per person revenues of €86.44 are generated in 2024.
In the Fresh Fish market, volume is expected to amount to 26.49m kg by 2029. The Fresh Fish market is expected to show a volume growth of -0.5% in 2025.
The average volume per person in the Fresh Fish market is expected to amount to 2.9kg in 2024.

Key regions: Russia, South Korea, Canada, United States, Philippines

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Fresh Fish Market in Switzerland has seen minimal growth due to factors such as changing consumer preferences, increasing competition, and fluctuating seafood prices. Despite this, the market continues to thrive, driven by the convenience and availability of online fish and seafood services.

Customer preferences: Consumers in Switzerland are becoming more health-conscious and environmentally conscious, leading to a growing demand for sustainably sourced and organic fresh fish. Additionally, there is a trend towards convenience and time-saving options, with an increasing number of consumers opting for pre-packaged and ready-to-eat fish products. This is also driven by the growing number of single-person households and busy lifestyles. Furthermore, there is a growing interest in alternative and exotic fish species, reflecting the diverse cultural influences and culinary preferences in the country.

Trends in the market: In Switzerland, the fresh fish market of the fish and seafood market within The Food market is seeing a shift towards sustainable and ethically-sourced seafood. This trend is driven by consumer demand for transparency and eco-friendly practices. Additionally, there is a growing interest in convenience and ready-to-eat seafood products, such as pre-marinated fish fillets and sushi. These trends have significant implications for industry stakeholders, as they must adapt their sourcing and production methods to meet consumer preferences. Furthermore, there is potential for increased competition as more players enter the market with innovative and sustainable seafood offerings.

Local special circumstances: In Switzerland, the Fresh Fish Market of the Fish & Seafood Market within The Food market is heavily influenced by the country's landlocked location and strict regulations on fishing. This has led to a strong demand for locally-sourced fish and seafood, with a focus on sustainable and ethical practices. Additionally, Switzerland's affluent population and appreciation for high-quality food has driven the growth of premium seafood products, such as caviar and lobster. The country's unique cultural values and emphasis on quality have also contributed to the development of a thriving gourmet fish market.

Underlying macroeconomic factors: The Fresh Fish Market of the Fish & Seafood Market within The Food market in Switzerland is influenced by various macroeconomic factors. Switzerland has a stable and robust economy, with a strong focus on the food industry. The country's favorable regulatory environment, technological advancements, and investment in healthcare infrastructure drive the growth of the Fresh Fish Market. Additionally, the increasing demand for healthy and sustainable food options, along with the rising health-consciousness among consumers, is fueling the growth of the market. The aging population and the increasing prevalence of chronic diseases also play a significant role in driving the demand for fresh fish, as it is considered a nutritious and healthy food choice. These factors, coupled with the high disposable income and the willingness to spend on quality food products, contribute to the overall growth of the Fresh Fish Market in Switzerland.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.