Market Insights Consumer Food Bread & Cereal Products

Breakfast Cereals - France

France

Revenue in the Breakfast Cereals market amounts to €5.20bn in 2024. The market is expected to grow annually by 2.38% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (€20,890m in 2024).
In relation to total population figures, per person revenues of €80.17 are generated in 2024.
In the Breakfast Cereals market, volume is expected to amount to 1.00bn kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 1.0% in 2025.
The average volume per person in the Breakfast Cereals market is expected to amount to 15.1kg in 2024.

Key regions: Canada, United States, Russia, India, Spain

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Breakfast Cereals Market in France within The Food market has seen minimal growth due to factors such as low consumer awareness and preference for traditional breakfast options. However, the market is expected to pick up with the introduction of healthier and innovative cereal options.

Customer preferences: As consumers in France become more health-conscious, there is a growing trend towards healthier breakfast options. This has led to a rise in demand for breakfast cereals made with natural and organic ingredients, as well as gluten-free and vegan options. Additionally, there is a growing preference for breakfast cereals that offer added health benefits, such as high protein and low sugar options. The demand for convenient and nutritious breakfast options is also driving the market for on-the-go breakfast cereals, catering to the busy lifestyles of modern consumers.

Trends in the market: In France, the Breakfast Cereals market is experiencing a shift towards healthier options, with consumers seeking products that are low in sugar and high in whole grains. This trend is being driven by a growing awareness of the importance of a balanced breakfast and the rise of health-conscious lifestyles. Additionally, there is a rise in demand for organic and natural breakfast cereals, as well as a focus on sustainability and ethical sourcing. These trends are expected to continue, offering opportunities for market growth and innovation in the sector. Industry stakeholders should take note of these trends and adapt their products and marketing strategies accordingly to stay competitive in the market.

Local special circumstances: In France, the Breakfast Cereals market is heavily influenced by the country's strict regulations on food labeling and ingredients. This has led to the development of a wide range of organic and natural options in response to consumer demand for healthier options. Additionally, the French breakfast culture places a strong emphasis on freshly baked bread, making it a challenge for cereal brands to gain a foothold in the market. Furthermore, the French market is known for its sophisticated taste preferences, with consumers favoring high-quality, gourmet breakfast options, making it essential for breakfast cereal brands to differentiate themselves through unique flavors and premium ingredients.

Underlying macroeconomic factors: The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in France is significantly impacted by macroeconomic factors such as consumer spending, economic growth, and government regulations. As the French economy continues to grow, consumers have more disposable income to spend on convenience foods such as breakfast cereals. Additionally, government policies promoting healthy eating habits and regulating the food industry have also influenced the market. With a growing focus on health and wellness, consumers are demanding healthier options in breakfast cereals, leading to the introduction of new and innovative products in the market. Furthermore, the increasing popularity of organic and natural food products is also driving the growth of the Breakfast Cereals Market in France.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.