Market Insights Consumer Food Confectionery & Snacks

Confectionery - Indonesia

Indonesia

Revenue in the Confectionery market amounts to €6.68bn in 2024. The market is expected to grow annually by 7.70% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€78bn in 2024).
In relation to total population figures, per person revenues of €23.87 are generated in 2024.
In the Confectionery market, volume is expected to amount to 1.51bn kg by 2029. The Confectionery market is expected to show a volume growth of 4.2% in 2025.
The average volume per person in the Confectionery market is expected to amount to 4.4kg in 2024.

Key regions: Spain, Canada, Japan, South Korea, Russia

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Confectionery & Snacks Market in Indonesia is experiencing minimal growth, influenced by factors such as consumer preference for traditional snacks and limited disposable income. However, the Chocolate and Sugar Confectionery sub-markets are witnessing steady growth due to increasing health consciousness and demand for indulgent treats. The Ice Cream and Preserved Pastry Goods & Cakes segments are also expected to see growth with the rising popularity of premium and artisanal products.

Customer preferences: Consumers in Indonesia are increasingly looking for healthier and more natural options in the confectionery market, leading to a growing demand for organic and plant-based ingredients. This trend is driven by a growing awareness of the benefits of a healthy diet and lifestyle, as well as a desire to support local and sustainable products. Additionally, there has been a rise in demand for indulgent yet functional treats, such as snacks with added nutritional benefits or unique flavors inspired by local ingredients and traditions.

Trends in the market: In Indonesia, the Confectionery & Snacks Market within The Food market is experiencing a shift towards healthier snacking options. This trend is driven by increasing health consciousness among consumers, who are opting for products with natural ingredients and reduced sugar content. Moreover, there is a rising demand for functional snacks, such as protein bars and energy bars, as consumers seek convenient and nutritious on-the-go snacks. This presents opportunities for industry players to diversify their product offerings and cater to evolving consumer preferences. Additionally, the growing popularity of e-commerce in Indonesia is facilitating easier access to a wider range of snacks, further fueling the growth of the Confectionery Market.

Local special circumstances: In Indonesia, the Confectionery market is heavily influenced by the country's diverse local flavors and traditional ingredients. The market also faces unique challenges due to the country's geographical landscape, with its many islands creating logistical difficulties for distribution. Additionally, cultural preferences towards sweet and indulgent snacks have driven the growth of the Confectionery market. Government regulations and restrictions on imported products have also played a role in shaping the market, resulting in a strong demand for locally produced snacks and candies.

Underlying macroeconomic factors: The Confectionery Market of the Confectionery & Snacks Market within The Food market is greatly influenced by macroeconomic factors. Global economic trends, such as rising disposable income and changing consumer preferences, play a significant role in shaping the market. Additionally, the national economic health of Indonesia, as well as fiscal policies and financial indicators, have a direct impact on market performance. For example, a stable economy and favorable policies that promote business growth can lead to increased investment in the Confectionery Market, resulting in higher sales and revenue. On the other hand, economic instability or unfavorable policies can hinder market growth. Furthermore, factors such as inflation rates, exchange rates, and consumer confidence levels also have a significant influence on the Confectionery Market in Indonesia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.