Market Insights Consumer Food Bread & Cereal Products

Pasta - Indonesia

Indonesia

Revenue in the Pasta market amounts to €5.04bn in 2024. The market is expected to grow annually by 3.24% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€25,690m in 2024).
In relation to total population figures, per person revenues of €17.79 are generated in 2024.
In the Pasta market, volume is expected to amount to 2.66bn kg by 2029. The Pasta market is expected to show a volume growth of 0.3% in 2025.
The average volume per person in the Pasta market is expected to amount to 9.2kg in 2024.

Key regions: India, South Korea, United Kingdom, United States, Spain

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Pasta Market in Indonesia has seen a modest growth rate due to factors such as low consumer awareness, limited availability of digital technologies, and the preference for traditional food options. However, with increasing health consciousness and the convenience of online services, the market is expected to witness a gradual rise in demand.

Customer preferences: As the Indonesian population becomes more health-conscious, there has been a rise in demand for healthier pasta options such as whole wheat and gluten-free varieties. This trend is influenced by the growing awareness of the benefits of a balanced diet and the increasing prevalence of health conditions such as diabetes and obesity. Additionally, the rise of online shopping and food delivery services has made it easier for consumers to access a wider range of pasta products, including imported options, further driving the growth of the Pasta Market within the Bread & Cereal Products Market.

Trends in the market: In Indonesia, the Pasta Market of the Bread & Cereal Products Market within The Food market is experiencing an increase in demand for healthier and more convenient options. This trend is driven by the growing health-consciousness among consumers and the rise of busy lifestyles. As a result, there is a surge in the availability of whole grain and gluten-free pasta products. Additionally, there is a growing preference for instant and ready-to-cook pasta products, catering to the needs of time-poor consumers. This trend is expected to continue, presenting opportunities for industry players to innovate and meet the evolving consumer demands.

Local special circumstances: In Indonesia, the Pasta Market of the Bread & Cereal Products Market within The Food market is influenced by the country's diverse cultural and religious landscape. The market is heavily influenced by the consumption habits of the Muslim population, leading to a high demand for halal-certified pasta products. Additionally, Indonesia's geographical location as an archipelago has resulted in a wide variety of local ingredients being used in pasta dishes, creating a unique flavor profile that sets it apart from other markets. Furthermore, the government's strict regulations on food imports and labeling also play a significant role in shaping the dynamics of the Pasta Market in Indonesia.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market in Indonesia is affected by various macroeconomic factors. These include the country's economic health, global economic trends, fiscal policies, and other financial indicators. Indonesia's strong economic growth and rising disposable income have led to an increase in consumer spending, driving the demand for Pasta and other food products. Moreover, the government's efforts to improve infrastructure and promote foreign investment have created a favorable business environment for the Pasta market. However, factors such as inflation, currency fluctuations, and trade policies may also influence market performance. As the demand for healthy and convenient food options continues to rise, the Pasta market is expected to witness significant growth in Indonesia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.