Market Insights Consumer Food Bread & Cereal Products

Rice - Greece

Greece

Revenue in the Rice market amounts to €94.66m in 2024. The market is expected to grow annually by 2.88% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€139,000m in 2024).
In relation to total population figures, per person revenues of €9.19 are generated in 2024.
In the Rice market, volume is expected to amount to 58.56m kg by 2029. The Rice market is expected to show a volume growth of 1.2% in 2025.
The average volume per person in the Rice market is expected to amount to 5.4kg in 2024.

Key regions: Spain, China, Canada, India, South Korea

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Rice Market in Greece has been experiencing minimal growth, influenced by various factors such as the slow adoption of digital technologies, low health awareness among consumers, and limited accessibility to online health services.

Customer preferences: As consumers in Greece continue to prioritize convenience and health-consciousness, there has been a growing trend towards incorporating rice into their diets. This is due to its versatility, affordability, and perceived health benefits. Additionally, the increasing number of individuals following vegetarian and gluten-free diets has also driven demand for rice-based products, such as rice cakes and crackers. These shifts in consumer preferences indicate a shift towards more conscious and diverse food choices.

Trends in the market: In Greece, the Rice Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options, with consumers becoming more health-conscious and seeking out whole grain and organic rice products. This trend is expected to continue, driven by a growing interest in sustainable and ethically-sourced foods. These trends have significant implications for industry stakeholders, who must adapt to changing consumer preferences and invest in sustainable and ethical sourcing practices to remain competitive in the market.

Local special circumstances: In Greece, the Rice Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's cultural and geographical factors. Rice is an essential ingredient in Greek cuisine, and its consumption is deeply ingrained in the culture. This results in a high demand for rice, making it a significant contributor to the overall bread and cereal market. Additionally, Greece's strict regulations on food imports have led to a reliance on domestic rice production, further shaping the dynamics of the market. Moreover, the country's agricultural practices and climate also play a crucial role in determining the availability and pricing of rice in the market.

Underlying macroeconomic factors: The Rice Market in Greece is heavily impacted by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. Despite the country's ongoing economic challenges, Greece has a strong agricultural sector and is a major producer of rice in the European Union. However, fluctuations in global demand and prices, as well as domestic policies and regulations, can significantly affect the performance of the Rice Market. Furthermore, the country's recent economic recovery and stability have created opportunities for increased investment and growth in the Rice Market. This is further supported by the rising demand for rice as a staple food, both domestically and internationally, and the increasing focus on sustainable and organic farming practices.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.