Market Insights Consumer Food Dairy Products & Eggs

Cheese - Romania

Romania

Revenue in the Cheese market amounts to €2.49bn in 2024. The market is expected to grow annually by 6.18% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (€29,380m in 2024).
In relation to total population figures, per person revenues of €131.00 are generated in 2024.
In the Cheese market, volume is expected to amount to 295.60m kg by 2029. The Cheese market is expected to show a volume growth of 1.2% in 2025.
The average volume per person in the Cheese market is expected to amount to 14.9kg in 2024.

Key regions: China, South Korea, Russia, United Kingdom, India

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Comparaison de régions

Monnaie

Analyst Opinion

The Cheese Market in Romania, within the Dairy Products & Eggs Market, is experiencing minimal growth due to factors such as changing consumer preferences and limited availability of high-quality cheese. This has resulted in a stagnant growth rate for the market.

Customer preferences: As health and wellness become key priorities for consumers in Romania, there is a growing demand for plant-based and organic cheese options. This trend is attributed to a rise in health-conscious consumers, who are looking for healthier and more sustainable food choices. Additionally, with a growing preference for locally sourced and artisanal products, there has been an increase in the production and consumption of traditional Romanian cheeses, such as telemea and burduf. This shift towards healthier and locally produced cheese is also influenced by the cultural significance of cheese in Romanian cuisine.

Trends in the market: In Romania, the Cheese Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards more sustainable and healthier options. This trend is driven by increasing consumer awareness and demand for organic and locally sourced products. Additionally, there is a growing trend of plant-based cheese alternatives, as more consumers adopt a flexitarian or vegan diet. These trends have significant implications for industry stakeholders, as they must adapt their production and marketing strategies to cater to these changing consumer preferences. Furthermore, the trajectory of these trends shows no signs of slowing down, indicating that the market for sustainable and plant-based cheese products will continue to grow in Romania. This presents both challenges and opportunities for industry players, who must navigate this changing landscape in order to remain competitive in the market.

Local special circumstances: In Romania, the Cheese Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's rich dairy farming tradition and its geographical location in Eastern Europe. Traditional artisanal cheese-making techniques and locally sourced ingredients play a significant role in shaping the market. Additionally, the country's accession to the European Union has resulted in stricter regulations for dairy production, ensuring higher quality standards. This has also opened up opportunities for export and trade within the EU, further driving the growth of the Cheese Market in Romania.

Underlying macroeconomic factors: The Cheese Market of the Dairy Products & Eggs Market within The Food market in Romania is heavily influenced by macroeconomic factors such as consumer purchasing power, trade policies, and government regulations. With a growing economy and increasing disposable income, consumers are shifting towards high-quality and premium dairy products, leading to a rise in demand for cheese. Additionally, favorable trade agreements and investments in dairy production infrastructure have also contributed to the growth of the cheese market in Romania. However, challenges such as fluctuating milk prices, strict regulations on food imports, and increasing competition from other dairy-producing countries may hinder market growth in the future.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.