Other Cereal Products - Romania

  • Romania
  • Revenue in the Other Cereal Products market amounts to €1.31bn in 2024. The market is expected to grow annually by 4.21% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in Egypt (€13,880m in 2024).
  • In relation to total population figures, per person revenues of €68.90 are generated in 2024.
  • In the Other Cereal Products market, volume is expected to amount to 0.51bn kg by 2029. The Other Cereal Products market is expected to show a volume growth of 1.8% in 2025.
  • The average volume per person in the Other Cereal Products market is expected to amount to 24.8kg in 2024.

Key regions: Canada, Spain, South Korea, United States, Japan

 
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Analyst Opinion

The Other Cereal Products Market in Romania has a negligible growth rate, influenced by factors such as limited consumer awareness and preference for traditional cereal products. However, with increasing digitalization and health consciousness, the market is expected to experience growth in the coming years.

Customer preferences:
The Other Cereal Products Market in Romania is experiencing a significant increase in demand for gluten-free and organic options as consumers become more health-conscious. This trend is driven by a growing focus on natural and sustainable products, as well as a rise in food allergies and intolerances. As a result, manufacturers are expanding their product portfolios to cater to these changing consumer preferences, offering a wider variety of gluten-free and organic cereal options. This shift is also influenced by a rise in disposable incomes, allowing consumers to prioritize healthier and more premium food choices.

Trends in the market:
In Romania, there is a growing demand for gluten-free and organic cereal products, driven by a rising health-conscious consumer base. This trend is expected to continue as consumers become more aware of the benefits of these products. Additionally, there is a growing interest in alternative grain-based products, such as quinoa and amaranth, which are perceived as healthier options. This shift towards healthier and more diverse cereal products presents opportunities for industry stakeholders to expand their product offerings and cater to the changing consumer preferences. It also highlights the need for manufacturers to invest in research and development to stay ahead of these trends and meet the evolving demands of the market.

Local special circumstances:
In Romania, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is influenced by the country's rich agricultural heritage and strong demand for traditional baked goods. The market is also shaped by strict regulations on food labeling and ingredients, as well as cultural preferences for certain cereal products. These factors contribute to the unique flavor profiles and product offerings in the market, making it stand out from other markets.

Underlying macroeconomic factors:
The Other Cereal Products Market of the Bread & Cereal Products Market within The Food market in Romania is impacted by various macroeconomic factors. The country's economic health and performance, as well as global economic trends, have a significant influence on market growth. Additionally, fiscal policies and financial indicators, such as consumer purchasing power and inflation rates, also play a crucial role in shaping market dynamics. Moreover, the growing health consciousness and demand for healthier food options have led to a rise in the consumption of other cereal products, driving market growth in Romania.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Vue d’ensemble

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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