Market Insights Consumer Food Bread & Cereal Products

Bread - Finland

Finland

Revenue in the Bread market amounts to €0.92bn in 2024. The market is expected to grow annually by 2.48% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€73bn in 2024).
In relation to total population figures, per person revenues of €164.20 are generated in 2024.
In the Bread market, volume is expected to amount to 122.20m kg by 2029. The Bread market is expected to show a volume growth of 0.5% in 2025.
The average volume per person in the Bread market is expected to amount to 21.1kg in 2024.

Key regions: India, United States, Japan, United Kingdom, China

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Bread Market in Finland is currently experiencing negligible growth due to various factors such as low consumer awareness and preference for traditional bread products. However, with increasing health consciousness and convenience of online shopping, the market is expected to witness gradual growth in the near future.

Customer preferences: Consumers in Finland are becoming more health-conscious and are seeking out bread and cereal products that align with their preferences. This has led to a rise in demand for whole grain and gluten-free options. Additionally, there has been a growing interest in artisanal and locally-sourced breads, as well as non-traditional flavors and ingredients. This trend is driven by a desire for healthier and more diverse food options, as well as a focus on supporting local businesses and sustainable food practices.

Trends in the market: In Finland, the Bread Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options, with a focus on whole grain and gluten-free breads. This trend is in response to the growing awareness of the benefits of a balanced diet and the increasing demand for alternative options for those with dietary restrictions. As a result, there has been an increase in the availability of these products in supermarkets and bakeries, as well as the development of new recipes and production methods. This trend is expected to continue, with potential implications for industry stakeholders such as increased competition and the need for innovative marketing strategies to target health-conscious consumers.

Local special circumstances: In Finland, the Bread Market within the Bread & Cereal Products Market is heavily influenced by the country's strong focus on sustainability and health consciousness. As a result, there is a high demand for organic and locally sourced bread products. Additionally, the Finnish government has implemented strict regulations on food labeling, which has led to an increase in consumer trust and transparency in the market. This, coupled with a strong culture of innovation and technology, has also led to the emergence of online delivery platforms for bread products, catering to the convenience-seeking Finnish population.

Underlying macroeconomic factors: The Bread Market in Finland is greatly impacted by macroeconomic factors, such as consumer spending power, economic stability, and government policies. With a strong economy and high disposable income, Finland has a well-established food market that caters to a diverse range of consumer preferences. Additionally, government initiatives to promote healthy eating and sustainable food production have significantly influenced the bread market in Finland. The country's focus on sustainable and locally sourced ingredients has also driven the demand for high-quality bread products. Moreover, the increasing health consciousness among consumers has led to a shift towards healthier and organic bread options, further boosting the bread market in Finland.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.