Baby Food - Finland

  • Finland
  • Revenue in the Baby Food market amounts to €93.53m in 2024. The market is expected to grow annually by 3.32% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€18,340m in 2024).
  • In relation to total population figures, per person revenues of €16.65 are generated in 2024.
  • In the Baby Food market, volume is expected to amount to 6.01m kg by 2029. The Baby Food market is expected to show a volume growth of 1.4% in 2025.
  • The average volume per person in the Baby Food market is expected to amount to 1.0kg in 2024.

Key regions: Canada, United Kingdom, Japan, United States, Spain

 
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Comparaison de régions
 
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Analyst Opinion

The Baby Food market in Finland is currently experiencing negligible growth, influenced by factors such as declining birth rates, increasing competition, and changing consumer preferences for healthier and more natural options. However, the market is expected to see a slight uptick in growth due to the rising trend of organic and premium baby food products, and the convenience of online shopping for busy parents.

Customer preferences:
With the rise of health-conscious millennials, there has been a noticeable shift towards organic and natural baby food options in Finland. Parents are increasingly seeking out products with fewer additives and preservatives, and are willing to pay a premium for these options. Additionally, there has been a growing trend of homemade baby food, as parents prioritize knowing exactly what goes into their child's meals. This trend is also influenced by cultural values of promoting a healthy and sustainable lifestyle for future generations.

Trends in the market:
In Finland, the Baby Food Market is experiencing a shift towards more organic and natural options, as consumers become more health-conscious and prioritize clean label products for their children. This trend is expected to continue, with an increasing demand for plant-based and allergen-free baby food options. Additionally, there is a growing interest in sustainable packaging and eco-friendly practices within the industry. These trends have significant implications for industry stakeholders, as they must adapt their products and practices to meet the changing demands of consumers. Furthermore, the rise of e-commerce and online shopping for baby food presents opportunities for companies to reach a wider customer base and improve accessibility for busy parents.

Local special circumstances:
In Finland, the Baby Food Market is influenced by the country's high level of education and awareness about nutrition, resulting in a demand for organic and natural baby food products. The strict regulations on food safety and labeling also play a significant role in shaping the market. Additionally, the country's cold climate and sparse population have led to a preference for shelf-stable and long-lasting baby food products. These factors create a unique market environment, with a focus on quality and convenience for both parents and their children.

Underlying macroeconomic factors:
The Baby Food Market in Finland is largely influenced by macroeconomic factors such as consumer spending, economic stability, and government policies. With a high standard of living and strong purchasing power, Finnish consumers are willing to invest in high-quality and nutritious baby food products. Moreover, the country's stable economy and supportive government policies for child welfare and nutrition contribute to the growth of the market. Additionally, the growing trend of organic and natural baby food products in Finland is also influenced by the country's focus on sustainability and health-consciousness. These factors indicate a positive outlook for the Baby Food Market in Finland, with potential for further growth in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Vue d’ensemble

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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