Market Insights Consumer Food Fish & Seafood

Fresh Fish - Sweden

Sweden

Revenue in the Fresh Fish market amounts to €0.84bn in 2024. The market is expected to grow annually by 2.71% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€53bn in 2024).
In relation to total population figures, per person revenues of €78.92 are generated in 2024.
In the Fresh Fish market, volume is expected to amount to 36.92m kg by 2029. The Fresh Fish market is expected to show a volume growth of 0.1% in 2025.
The average volume per person in the Fresh Fish market is expected to amount to 3.4kg in 2024.

Key regions: Russia, South Korea, Canada, United States, Philippines

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Fresh Fish Market in Sweden has seen minimal growth due to various factors including declining consumer interest, strict regulations, and increasing competition from other protein sources. Despite this, the market continues to offer convenient options for consumers seeking healthy and sustainable seafood options.

Customer preferences: Consumers in Sweden are increasingly prioritizing sustainability and ethical sourcing when it comes to their seafood consumption. This has led to a growing demand for locally sourced and sustainably caught fish in the Fresh Fish Market of the Fish & Seafood Market within The Food market. Additionally, there has been a rise in demand for certified organic and fair-trade seafood products, as well as a shift towards plant-based seafood alternatives, reflecting a growing awareness and concern for environmental and animal welfare issues. This trend is also driven by the increasing popularity of flexitarian and vegetarian diets among Swedish consumers.

Trends in the market: In Sweden, the Fresh Fish Market of the Fish & Seafood Market within The Food market is seeing a rise in sustainable seafood consumption. This trend is driven by increasing awareness of the environmental impact of overfishing and the demand for ethically sourced seafood. As a result, there is a growing demand for certified sustainable seafood products, such as MSC certified fish. This trend is expected to continue, with consumers becoming more conscious of their seafood choices and industry stakeholders facing pressure to adopt sustainable practices. Additionally, there is a growing interest in locally sourced seafood, as consumers prioritize supporting local fishermen and reducing the carbon footprint of seafood transportation. This trend presents opportunities for small-scale fisheries and local seafood markets, but may pose challenges for larger retailers and wholesalers. It will be important for industry stakeholders to adapt to these shifting consumer preferences in order to remain competitive in the market.

Local special circumstances: In Sweden, the Fresh Fish Market of the Fish & Seafood Market within The Food market is heavily influenced by the country's strong fishing industry and strict regulations on fishing practices. This results in a market that prioritizes sustainability and high-quality seafood. Additionally, the Swedish culture places a strong emphasis on fresh, locally-sourced food, making the Fresh Fish Market a popular choice for consumers. These unique factors contribute to a dynamic market that continues to evolve alongside changing consumer preferences and government regulations.

Underlying macroeconomic factors: The Fresh Fish Market of the Fish & Seafood Market within The Food market in Sweden is influenced by macroeconomic factors such as consumer demand, trade policies, and environmental regulations. As one of the world's largest seafood exporters, Sweden's economic health and fiscal policies play a significant role in the market's performance. The country's strong focus on sustainability and eco-certification has led to increased demand for responsibly sourced seafood, driving market growth. Additionally, with a high per capita consumption of seafood and a growing trend towards healthy and natural food products, the market is expected to continue growing in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.