Baby Food - Sweden

Sweden

Revenue in the Baby Food market amounts to €227.10m in 2024. The market is expected to grow annually by 3.64% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€18,540m in 2024).
In relation to total population figures, per person revenues of €21.28 are generated in 2024.
In the Baby Food market, volume is expected to amount to 13.86m kg by 2029. The Baby Food market is expected to show a volume growth of 1.5% in 2025.
The average volume per person in the Baby Food market is expected to amount to 1.2kg in 2024.

Key regions: Canada, United Kingdom, Japan, United States, Spain

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Baby Food market in Sweden is experiencing slow growth due to various factors, including declining birth rates and increasing health concerns. However, the market is expected to see a slight uptick in demand due to the convenience of online shopping and the rising trend of organic and natural baby food products. The Baby Milk & Infant Formula segment is the largest sub-market, driven by the high demand for formula from working mothers. However, the Prepared Baby Food sub-market is also gaining traction, as busy parents seek out convenient and healthy options for their babies. Overall, the Baby Food market in Sweden is expected to see modest growth in the coming years.

Customer preferences: In Sweden, the Baby Food Market within The Food market is experiencing a shift towards organic and natural products, as consumers prioritize health and sustainability. There is also a growing demand for plant-based options, driven by the increasing popularity of vegetarian and vegan diets. Additionally, there is a trend towards convenience and time-saving products, as busy lifestyles and the rise of single-person households impact consumer preferences. This has led to an increase in demand for ready-to-eat and on-the-go baby food options.

Trends in the market: In Sweden, the Baby Food Market is experiencing a shift towards organic and natural products, driven by consumer demand for healthier options. This trend is expected to continue as parents become more conscious about the ingredients in their children's food. Another trend is the rise of online shopping and home delivery services, making it easier for busy parents to purchase baby food. These trends have significant implications for industry stakeholders, as they may need to adapt their product offerings and marketing strategies to cater to the changing consumer preferences. Additionally, there may be opportunities for partnerships with online retailers and delivery services to reach a wider customer base.

Local special circumstances: In Sweden, the Baby Food market is heavily influenced by the country's commitment to healthy and sustainable living. This has led to a rise in demand for organic and locally sourced ingredients in baby food products. Additionally, strict regulations on food labeling and advertising have shaped the market, promoting transparency and consumer trust. Furthermore, the high standard of living and strong economy have allowed for premiumization in the market, with a focus on high-quality and premium baby food products.

Underlying macroeconomic factors: The Baby Food market in Sweden is heavily influenced by macroeconomic factors such as national economic health and fiscal policies. With a strong economy and high GDP per capita, Sweden has a high demand for baby food products, driven by the increasing number of working parents and the growing trend of organic and health-conscious food choices. Additionally, government policies promoting healthy eating habits and nutrition for infants have further boosted the growth of the Baby Food market in Sweden. The market is also impacted by global economic trends, with fluctuations in exchange rates and trade policies affecting the availability and pricing of imported baby food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.