Market Insights Consumer Food Bread & Cereal Products

Bread - Hong Kong

Hong Kong

Revenue in the Bread market amounts to €1.91bn in 2024. The market is expected to grow annually by 4.32% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€74bn in 2024).
In relation to total population figures, per person revenues of €254.60 are generated in 2024.
In the Bread market, volume is expected to amount to 0.42bn kg by 2029. The Bread market is expected to show a volume growth of 1.9% in 2025.
The average volume per person in the Bread market is expected to amount to 52.5kg in 2024.

Key regions: India, United States, Japan, United Kingdom, China

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Bread market in Hong Kong is experiencing negligible growth due to factors such as low consumer awareness and competition from other food products. Despite the convenience of online services, the growth rate remains stagnant.

Customer preferences: As consumers become more health-conscious and environmentally aware, there is a growing demand for organic and artisanal breads in Hong Kong's bread market. This trend is driven by the younger generation's willingness to pay a premium for high-quality, sustainable products. Additionally, with the rise of flexitarian and plant-based diets, there is a growing demand for plant-based and gluten-free bread options, catering to diverse consumer preferences and dietary restrictions.

Trends in the market: In Hong Kong, the Bread Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options as consumers become more health-conscious. This trend is driven by the rise of chronic diseases and the growing demand for organic and whole grain breads. To cater to this demand, bread producers are investing in research and development to create new and innovative products. This trend is expected to continue in the coming years, with a focus on clean and natural ingredients, providing opportunities for industry stakeholders to tap into the growing health food market.

Local special circumstances: In Hong Kong, the Bread Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the city's high population density and fast-paced lifestyle. This has led to a demand for quick and convenient food options, resulting in the popularity of ready-to-eat bread products. Additionally, Hong Kong's status as a global financial hub has also attracted a large expat population, creating a market for international bread varieties. The city's strict food safety regulations also ensure high-quality standards in the bread market.

Underlying macroeconomic factors: The Bread Market of the Bread & Cereal Products Market within The Food market in Hong Kong is heavily influenced by macroeconomic factors such as consumer spending patterns, market competition, and government regulations. With a strong economy and high levels of disposable income, Hong Kong consumers are increasingly demanding higher quality and healthier bread options, leading to a rise in premium and artisanal bread sales. Additionally, government initiatives promoting healthy eating and food safety regulations have also contributed to market growth. However, intense competition from other food products and rising raw material costs have posed challenges for market players.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.