Baby Milk & Infant Formula - Hong Kong

  • Hong Kong
  • Revenue in the Baby Milk & Infant Formula market amounts to €99.26m in 2024. The market is expected to grow annually by 3.55% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€15,470m in 2024).
  • In relation to total population figures, per person revenues of €13.24 are generated in 2024.
  • In the Baby Milk & Infant Formula market, volume is expected to amount to 7.74m kg by 2029. The Baby Milk & Infant Formula market is expected to show a volume growth of 2.1% in 2025.
  • The average volume per person in the Baby Milk & Infant Formula market is expected to amount to 0.9kg in 2024.

Key regions: South Korea, India, United Kingdom, United States, Japan

 
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Analyst Opinion

The Baby Milk & Infant Formula Market in Hong Kong has seen a slight growth rate due to factors such as consumer preference for traditional feeding practices and strict regulations on infant formula. However, the convenience of online purchasing and growing health awareness may drive future growth.

Customer preferences:
The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is experiencing a growing demand for organic and natural products, as parents become more health conscious and concerned about the quality of ingredients in their baby's food. This trend is also influenced by the rising number of educated and affluent consumers in Hong Kong, who are willing to pay a premium for healthier options. Additionally, there is a growing preference for locally sourced products, reflecting a desire for transparency and support for local businesses.

Trends in the market:
In Hong Kong, there is a growing trend of health-conscious parents opting for organic and natural baby milk and infant formula. This is driven by concerns over the safety and quality of traditional formula brands. As a result, the market is seeing an increase in sales of premium and specialized formula products. This trend is expected to continue, with parents becoming more aware and willing to pay a premium for healthier options for their babies. Industry stakeholders should take note of this shift and adapt their product offerings to cater to this demand for organic and natural options. Additionally, market players should also focus on transparent labeling and marketing strategies to build trust and credibility with consumers.

Local special circumstances:
In Hong Kong, the Baby Milk & Infant Formula Market is heavily influenced by the city's high population density and fast-paced lifestyle. As a result, there is a strong demand for convenient and on-the-go baby food options. Additionally, the government's strict regulations on advertising and labeling of infant formula have greatly impacted the market dynamics. This has led to a rise in online sales and the popularity of organic and premium baby food products among health-conscious parents. Furthermore, the city's large expat community has also contributed to the market growth, with a preference for international brands and a willingness to pay a premium for quality and safety.

Underlying macroeconomic factors:
The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending patterns, government regulations, and economic stability. Countries with strong economic growth and high disposable income levels are experiencing a surge in demand for premium baby milk and infant formula products. In contrast, regions facing economic challenges and limited government support for infant nutrition are witnessing slower market growth. Additionally, the increasing awareness about the importance of proper nutrition for babies and the rising number of working mothers are also driving the demand for convenient and nutritious baby milk and infant formula products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Vue d’ensemble

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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