Cinema Tickets - Asia

  • Asia
  • Revenue in the Cinema Tickets market is projected to reach €8.71bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.41%, resulting in a projected market volume of €9.58bn by 2028.
  • In the Cinema Tickets market, the number of users is expected to amount to 371.4m users by 2028.
  • User penetration will be 7.7% in 2024 and is expected to hit 8.0% by 2028.
  • The average revenue per user (ARPU) is expected to amount to €24.75.
  • In global comparison, most revenue will be generated in China (€6,457.00m in 2024).
  • With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

Comparaison de régions

Analyst Opinion

The Cinema Tickets market in Asia is experiencing significant growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Cinema Tickets market in Asia are shifting towards more immersive and experiential movie-watching experiences. Customers are increasingly looking for theaters with state-of-the-art technology, such as IMAX screens and Dolby Atmos sound systems, to enhance their movie-watching experience. They are also seeking theaters that offer comfortable seating, spacious legroom, and a wide variety of food and beverage options. Moreover, customers are showing a growing interest in alternative cinema formats, such as 4D and virtual reality (VR) cinemas, which provide a unique and interactive movie-watching experience. Trends in the Cinema Tickets market in Asia are being driven by advancements in technology and changing consumer behavior. The rise of streaming platforms and online movie ticketing services has made it easier for customers to access and book cinema tickets. This convenience factor has contributed to the growth of the online ticketing segment in the market. Additionally, the increasing popularity of blockbuster movies, especially those from Hollywood, has led to a surge in ticket sales and box office revenues. Furthermore, the growing influence of social media and online reviews has made word-of-mouth marketing a powerful tool in driving ticket sales. Local special circumstances also play a role in the development of the Cinema Tickets market in Asia. Each country in the region has its own unique cultural and social factors that influence customer preferences and movie-watching habits. For example, in countries like India and China, where the film industry is thriving, there is a strong demand for local language films, which drives ticket sales. Additionally, the presence of film festivals and events in certain countries, such as the Busan International Film Festival in South Korea, attracts both local and international audiences, boosting cinema ticket sales during these periods. Underlying macroeconomic factors contribute to the growth and development of the Cinema Tickets market in Asia. The region's overall economic growth and rising disposable incomes have led to an increase in consumer spending on entertainment, including cinema tickets. Moreover, the expansion of urbanization and the growth of middle-class populations in many Asian countries have resulted in a larger and more affluent consumer base for the cinema industry. Additionally, the increasing number of malls and multiplexes in urban areas has made cinema tickets more accessible and convenient for customers. In conclusion, the Cinema Tickets market in Asia is experiencing growth and development driven by changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. As customers seek more immersive and experiential movie-watching experiences, theaters are adapting to meet these demands. Advancements in technology, the rise of online ticketing services, and the popularity of blockbuster movies are shaping the market trends. Local cultural factors and macroeconomic conditions also play a role in driving ticket sales and market growth.


Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Vue d’ensemble

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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