Non-Alcoholic Drinks - Angola

The Non-Alcoholic Drinks market in Angola has been experiencing significant growth in recent years. This can be attributed to a number of factors, including changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in Angola have shifted towards healthier beverage options, leading to an increased demand for non-alcoholic drinks. Consumers are becoming more health-conscious and are actively seeking out beverages that are low in sugar and calories. This has resulted in a growing demand for products such as flavored water, herbal teas, and natural fruit juices. Additionally, there is a rising interest in functional beverages that offer specific health benefits, such as energy drinks and probiotic drinks. Trends in the market also play a significant role in the development of the Non-Alcoholic Drinks market in Angola. One notable trend is the increasing popularity of ready-to-drink beverages. Consumers are looking for convenient options that can be consumed on-the-go, and ready-to-drink beverages provide a convenient solution. This trend is particularly evident in urban areas, where busy lifestyles and limited time for meal preparation have contributed to the demand for ready-to-drink products. Another trend driving the growth of the market is the rising popularity of natural and organic beverages. Consumers are becoming more conscious of the ingredients in the products they consume and are actively seeking out beverages that are made with natural and organic ingredients. This trend aligns with the overall global shift towards healthier and more sustainable lifestyles. Local special circumstances also play a role in the development of the Non-Alcoholic Drinks market in Angola. The country has a young and growing population, with a significant portion of the population under the age of 25. This demographic is more likely to be open to trying new and innovative beverage products, driving the demand for non-alcoholic drinks. Additionally, Angola has a relatively low per capita consumption of non-alcoholic beverages compared to other countries, indicating a potential for further growth in the market. Underlying macroeconomic factors also contribute to the development of the Non-Alcoholic Drinks market in Angola. The country's economy has been growing steadily in recent years, leading to an increase in disposable income levels. As a result, consumers have more purchasing power and are able to afford a wider range of beverage options. This has contributed to the increased demand for non-alcoholic drinks in the market. In conclusion, the Non-Alcoholic Drinks market in Angola is developing due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards healthier beverage options, the popularity of ready-to-drink and natural/organic beverages, the young and growing population, and the increase in disposable income levels are all contributing to the growth of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.