Juices - Angola

The Juices market in Angola has been experiencing significant growth in recent years. Customer preferences for healthier beverage options, along with the rising disposable income levels in the country, have contributed to the expansion of this market. Customer preferences in Angola have shifted towards healthier beverage options, including juices. This can be attributed to the growing awareness of the importance of a balanced diet and the desire to lead a healthier lifestyle. Consumers are increasingly looking for natural and nutritious products, and juices offer a convenient way to meet these needs. Additionally, the younger population in Angola is more health-conscious and actively seeks out products that align with their wellness goals. In line with global trends, the Juices market in Angola has witnessed a surge in demand for organic and natural juices. Consumers are becoming more conscious of the ingredients used in their food and beverages, and are willing to pay a premium for products that are free from artificial additives and preservatives. This trend is driven by a desire for cleaner labels and a focus on sustainability. Another trend in the Juices market in Angola is the increasing popularity of functional juices. These are juices that are fortified with additional nutrients and ingredients to provide specific health benefits. Functional juices cater to the needs of consumers who are looking for products that can enhance their overall well-being. This trend is also influenced by the growing interest in alternative medicine and natural remedies. Local special circumstances in Angola, such as the availability of a wide variety of fruits, contribute to the growth of the Juices market. Angola has a diverse range of fruits that are used to produce juices, including oranges, pineapples, mangoes, and guavas. This abundance of fruits allows for a greater variety of juice flavors and options, which appeals to consumers. Underlying macroeconomic factors, such as rising disposable income levels, have also played a role in the growth of the Juices market in Angola. As the economy improves and more people have access to disposable income, they are able to spend more on premium and healthier beverage options. This has created a favorable environment for the growth of the Juices market. In conclusion, the Juices market in Angola is experiencing growth due to customer preferences for healthier beverage options, the availability of a wide variety of fruits, and underlying macroeconomic factors. The demand for organic and natural juices, as well as functional juices, is on the rise. As consumer awareness continues to increase and the economy improves, the Juices market in Angola is expected to further expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.