Market Insights Consumer Food Vegetables

Processed & Frozen Vegetables - Japan

Japan

Revenue in the Processed & Frozen Vegetables market amounts to €24.04bn in 2024. The market is expected to grow annually by 1.24% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€53,900m in 2024).
In relation to total population figures, per person revenues of €196.00 are generated in 2024.
In the Processed & Frozen Vegetables market, volume is expected to amount to 6.76bn kg by 2029. The Processed & Frozen Vegetables market is expected to show a volume growth of 0.2% in 2025.
The average volume per person in the Processed & Frozen Vegetables market is expected to amount to 54.7kg in 2024.

Key regions: China, Canada, Russia, India, Japan

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Processed & Frozen Vegetables Market in Japan is experiencing negligible growth, due to factors such as changing consumer preferences and fluctuating food prices. However, with the increasing demand for convenience and health-consciousness, the market is expected to see gradual growth in the coming years.

Customer preferences: As health and wellness become top priorities among consumers in Japan, there is a growing preference for healthier and more convenient food options, leading to a rise in demand for processed and frozen vegetables. This trend is also influenced by the busy and fast-paced lifestyle of urban populations, who seek easy-to-prepare meals without compromising on nutrition. Additionally, with the rise of plant-based diets and a growing awareness of sustainability, there is a shift towards incorporating more plant-based options, including processed and frozen vegetables, in daily diets.

Trends in the market: In Japan, the Processed & Frozen Vegetables Market within the Vegetables Market of The Food market is experiencing a surge in demand for frozen vegetables due to their longer shelf life and convenience. This trend is expected to continue as consumers prioritize convenience and health-consciousness amidst busy lifestyles. Additionally, there is a growing trend of incorporating frozen vegetables in ready-to-eat meals, further driving the market growth. This presents opportunities for industry stakeholders to expand their product offerings and tap into the growing demand for frozen vegetables in Japan.

Local special circumstances: In Japan, the Processed & Frozen Vegetables Market is heavily influenced by the country's unique cultural and regulatory circumstances. The Japanese diet traditionally consists of a lot of vegetables, leading to a high demand for processed and frozen options. Additionally, strict food safety regulations and a focus on convenience drive the popularity of these products. The market also faces competition from the country's strong tradition of home-cooking, leading to innovative and high-quality offerings. Overall, Japan's market dynamics for processed and frozen vegetables are shaped by a combination of cultural preferences and government regulations.

Underlying macroeconomic factors: The Processed & Frozen Vegetables Market of the Vegetables Market within The Food market in Japan is significantly impacted by macroeconomic factors such as the country's economic health, consumer spending patterns, and government policies. Japan's robust economy and high consumer spending on healthy and convenient food options have contributed to the growth of the Processed & Frozen Vegetables Market. Moreover, the government's initiatives to promote healthy eating habits and sustainable agriculture practices have further bolstered the demand for processed and frozen vegetables in the country. Additionally, the increasing awareness about the health benefits of consuming frozen and processed vegetables has also been a driving force behind the market's growth in Japan.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.