Tomato Ketchup - Egypt

  • Egypt
  • Revenue in the Tomato Ketchup market amounts to €0.77bn in 2024. The market is expected to grow annually by 9.82% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (€5,572m in 2024).
  • In relation to total population figures, per person revenues of €6.63 are generated in 2024.
  • In the Tomato Ketchup market, volume is expected to amount to 358.20m kg by 2029. The Tomato Ketchup market is expected to show a volume growth of 2.3% in 2025.
  • The average volume per person in the Tomato Ketchup market is expected to amount to 2.6kg in 2024.

Key regions: United States, United Kingdom, Japan, South Korea, Canada

 
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Analyst Opinion

The Tomato Ketchup market in Egypt has seen minimal growth in recent years due to various factors such as low consumer awareness and limited access to digital technologies. However, increasing demand for convenience and health consciousness among consumers are expected to drive growth in the future.

Customer preferences:
The demand for healthier and more natural food options is on the rise in Egypt, leading to a shift towards organic and locally sourced ingredients in the Tomato Ketchup Market of the Sauces & Spices Market within The Food market. This trend is driven by a growing awareness of the benefits of clean eating and a desire to support local farmers. Additionally, there is a growing preference for products with fewer preservatives and additives, reflecting a shift towards a more health-conscious and sustainable lifestyle.

Trends in the market:
In Egypt, the Tomato Ketchup Market of the Sauces & Spices Market within The Food market has seen a significant increase in demand for organic, all-natural ketchup options. This trend is driven by a growing consumer awareness and preference for healthier, more sustainable food choices. Additionally, with the rise of e-commerce and online grocery shopping, there has been an increase in online sales of tomato ketchup, allowing companies to reach a wider customer base. This trend is expected to continue, with potential implications for industry stakeholders such as increased competition and the need for innovation in product offerings and marketing strategies.

Local special circumstances:
In Egypt, the Tomato Ketchup Market of the Sauces & Spices Market within The Food market is heavily influenced by the country's rich culinary heritage and diverse cultural influences. Egyptian cuisine is characterized by the use of fresh, locally grown ingredients, and this preference for natural, flavorful ingredients extends to the demand for high-quality tomato ketchup. Furthermore, the government's strict regulations on food safety and labeling have played a crucial role in shaping the market, ensuring that consumers have access to safe and authentic products. This unique combination of cultural and regulatory factors has created a strong demand for premium tomato ketchup in Egypt.

Underlying macroeconomic factors:
The Tomato Ketchup Market of the Sauces & Spices Market within The Food market is greatly impacted by macroeconomic factors such as consumer spending power, trade policies, and government regulations. Countries with a stable economy and supportive trade policies, along with a high demand for food products, are experiencing higher market growth. On the other hand, regions with economic challenges and strict regulations on food imports are facing slower market growth. Furthermore, the increasing health consciousness and preference for natural and organic food products are also influencing the demand for healthier and preservative-free ketchup options.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Vue d’ensemble

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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