Platform as a Service - Poland

Poland

Revenue in the Platform as a Service market is projected to reach €1.07bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 18.59%, resulting in a market volume of €2.51bn by 2029.
The average spend per employee in the Platform as a Service market is projected to reach €57.24 in 2024.
In global comparison, most revenue will be generated in the United States (€84,400.00m in 2024).

Key regions: United States, Italy, Australia, Netherlands, Japan

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Platform as a Service market in Poland is experiencing significant growth and development, driven by a variety of factors.

Customer preferences: Polish customers are increasingly looking for flexible and scalable solutions that can help them streamline their business operations and improve efficiency. Platform as a Service (PaaS) offers these benefits by providing a cloud-based platform for developing, testing, and deploying applications. This allows businesses to focus on their core competencies while leaving the infrastructure management to the PaaS provider. Additionally, PaaS solutions often come with built-in features and tools that can help businesses accelerate their application development process, further appealing to customers in Poland.

Trends in the market: One of the key trends in the PaaS market in Poland is the adoption of hybrid cloud strategies. Many businesses in Poland are opting for a combination of public and private cloud environments, allowing them to leverage the benefits of both. PaaS providers are responding to this trend by offering hybrid cloud solutions that enable seamless integration between on-premises infrastructure and public cloud platforms. This allows businesses to maintain control over sensitive data while taking advantage of the scalability and flexibility of the public cloud. Another trend in the PaaS market in Poland is the increasing demand for industry-specific solutions. Different industries have unique requirements and regulations, and businesses in Poland are seeking PaaS providers that can cater to their specific needs. For example, healthcare organizations may require PaaS solutions that are compliant with data privacy regulations, while manufacturing companies may need PaaS platforms that can handle large-scale data processing. PaaS providers are developing industry-specific offerings to meet these demands and gain a competitive edge in the market.

Local special circumstances: Poland has a thriving startup ecosystem, with many innovative companies emerging in sectors such as fintech, e-commerce, and software development. These startups often have limited resources and require cost-effective solutions that can support their growth. PaaS platforms offer an attractive option for these startups, as they provide access to advanced tools and technologies without the need for significant upfront investments. The PaaS market in Poland is catering to this demand by offering affordable and customizable solutions tailored to the needs of startups.

Underlying macroeconomic factors: Poland is experiencing steady economic growth, which is driving increased investment in technology and digital transformation initiatives. As businesses in Poland seek to modernize their operations and improve their competitiveness, they are turning to PaaS solutions to support their digital initiatives. Additionally, the Polish government has been actively promoting the adoption of cloud computing and digital technologies, creating a favorable environment for the growth of the PaaS market. These macroeconomic factors are contributing to the expansion of the PaaS market in Poland and driving its overall development.

Methodology

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.