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Sport Events - Switzerland

Switzerland

Revenue in the Sport Events market is projected to reach €163.50m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 1.41%, resulting in a projected market volume of €172.90m by 2028.
In the Sport Events market, the number of users is expected to amount to 0.8m users by 2028.
User penetration will be 9.2% in 2024 and is expected to hit 9.0% by 2028.
The average revenue per user (ARPU) is expected to amount to €200.90.
In global comparison, most revenue will be generated in the United States (€15,080.00m in 2024).
With a projected rate of 17.1%, the user penetration in the Sport Events market is highest in Luxembourg.

Key regions: India, Brazil, Germany, South Korea, China

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Sport Events market in Switzerland is experiencing significant growth and development in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all contributed to this positive trend. Customer preferences in the Sport Events market in Switzerland have shifted towards more active and experiential forms of entertainment. Consumers are increasingly seeking out opportunities to participate in sports events, rather than simply spectating. This trend is driven by a growing interest in health and wellness, as well as a desire for unique and memorable experiences. As a result, there has been an increase in demand for participatory sports events such as marathons, triathlons, and obstacle races. Trends in the market reflect this shift in customer preferences. The number of sports events being organized in Switzerland has seen a steady increase in recent years. Event organizers are capitalizing on the demand for participatory events by offering a wide range of options to cater to different interests and fitness levels. This includes events that are specifically designed for beginners, as well as those that are more challenging and competitive. Additionally, there has been a rise in the popularity of themed events, where participants can dress up and engage in activities related to their favorite sports or hobbies. Local special circumstances have also played a role in the development of the Sport Events market in Switzerland. The country's natural landscape, with its mountains, lakes, and rivers, provides a picturesque backdrop for outdoor sports events. This has made Switzerland an attractive destination for both local and international participants. Furthermore, the Swiss government has been supportive of the sports events industry, providing funding and infrastructure to promote and facilitate the organization of such events. This has created a favorable environment for event organizers and has contributed to the growth of the market. Underlying macroeconomic factors have also contributed to the development of the Sport Events market in Switzerland. The country's strong economy and high disposable income levels have allowed consumers to spend more on leisure activities, including sports events. Additionally, Switzerland's reputation as a hub for sports and outdoor activities has attracted international participants, further boosting the market. The country's well-developed transportation and tourism infrastructure have also made it easier for participants to travel to and participate in sports events across different regions. In conclusion, the Sport Events market in Switzerland is experiencing growth and development due to changing customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards participatory events, the availability of a wide range of options, the country's natural landscape, government support, and a strong economy have all contributed to the positive trend in the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.