Meat Substitutes - India

  • India
  • Revenue in the Meat Substitutes market amounts to €46.75m in 2024. The market is expected to grow annually by 12.25% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€2,175m in 2024).
  • In relation to total population figures, per person revenues of €0.03 are generated in 2024.
  • In the Meat Substitutes market, volume is expected to amount to 11.19m kg by 2029. The Meat Substitutes market is expected to show a volume growth of 9.7% in 2025.
  • The average volume per person in the Meat Substitutes market is expected to amount to 0.0kg in 2024.

Key regions: Spain, Russia, United Kingdom, South Korea, India

 
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Analyst Opinion

The Meat Substitutes Market in India is experiencing mild growth, influenced by factors such as rising health consciousness among consumers and the convenience of plant-based alternatives. This is driving growth in the larger Meat Market within The Food market.

Customer preferences:
Consumers in India are increasingly turning towards plant-based meat substitutes as a healthier and more environmentally-friendly alternative to traditional meat products. This trend is driven by growing health consciousness, as well as increasing awareness of the negative impact of meat production on the environment. Additionally, the rise of vegetarian and vegan lifestyles in India has also contributed to the growing demand for meat substitutes. As a result, companies are investing in innovative products and marketing strategies to cater to this emerging market segment.

Trends in the market:
In India, the meat substitutes market within The Food market is experiencing a surge in demand due to the increasing popularity of vegetarian and vegan diets. This trend is expected to continue as consumers become more health-conscious and environmentally aware. Additionally, the government's efforts to promote plant-based diets and reduce meat consumption are also driving the growth of this market. Industry stakeholders can capitalize on this trend by expanding their product offerings and investing in research and development of new and innovative meat substitutes. Moreover, with the rise of e-commerce and online grocery shopping, the accessibility of these products is also expected to increase, further fueling the growth of the meat substitutes market in India.

Local special circumstances:
In India, the Meat Substitutes Market is driven by the cultural and religious preferences of the population, as a large percentage of the country follows vegetarian or vegan diets. This has led to the development of a wide range of innovative plant-based meat substitutes, catering to the unique taste and texture preferences of Indian consumers. Additionally, the rise of health consciousness and concerns over animal welfare have also contributed to the growth of the Meat Substitutes Market in India. Furthermore, regulatory initiatives promoting plant-based diets and sustainable food production have further propelled the market's growth.

Underlying macroeconomic factors:
The Meat Substitutes Market of the Meat Market within The Food market in India is heavily influenced by macroeconomic factors such as changing consumer preferences, economic growth, and government policies. With the rising awareness about the environmental impact of traditional meat production, there is a growing demand for meat substitutes in India. Additionally, the country's economic growth and increasing disposable income are driving the consumption of alternative protein sources. Furthermore, the Indian government's initiatives to promote sustainable and healthy food consumption are expected to boost the growth of the meat substitutes market in the country.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Vue d’ensemble

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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