Women's Apparel - Germany

  • Germany
  • In 2024, the Women's Apparel market in Germany is projected to generate a revenue of €37.60bn.
  • It is estimated that the market will experience an annual growth rate of 1.02% (CAGR 2024-2028).
  • When compared globally, in the United States stands as the highest revenue generator, with a projected revenue of €175bn in 2024.
  • Taking into account the total population, the per person revenue in Germany's Women's Apparel market is expected to reach €451.60 in 2024.
  • Looking ahead to 2028, the volume in the Women's Apparel market is predicted to reach 2,435.0m pieces.
  • Furthermore, a volume growth of 0.9% is anticipated in 2025.
  • In terms of average volume per person, Germany's Women's Apparel market is expected to reach 28.3pieces in 2024.
  • Germany's women's apparel market is seeing a rise in demand for sustainable and ethically produced clothing.

Key regions: Germany, United States, Philippines, Australia, India

 
Marché
 
Région
 
Comparaison de régions
 
Monnaie
 

Analyst Opinion

Women’s Apparel is the biggest segment in the Apparel market. In the wake of the COVID-19 pandemic, the global fashion industry underwent increases in costs, logistic issues, and supply chain problems.  As per increasing costs due to inflation, both Zara and H&M, two of the biggest players in the Women’s Apparel segment, raised their prices. Although consumer demand is changing on account of the increasing awareness of environmental and sustainability issues, the segment is expected to continue to grow in the future.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes :

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Sales Channels
  • Key Players
  • Analyst Opinion
  • Volume
  • Price
  • Global Comparison
  • Methodology
  • Key Market Indicators
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