Women's Apparel - Europe

  • Europe
  • In 2024, the revenue in the Women's Apparel market in Europe amounts to €241.60bn.
  • It is projected to grow annually by 2.19% from 2024 to 2028 (CAGR 2024-2028).
  • When compared globally, in the United States generates the highest revenue in this segment, with €175bn in 2024.
  • In terms of per person revenues, in Europe generates €286.30 per person in the Women's Apparel market in 2024.
  • By 2028, the volume in the Women's Apparel market is expected to reach 16.9bn pieces units.
  • In 2025, the segment is anticipated to show a volume growth of 0.1%.
  • The average volume per person in the Women's Apparel market is projected to be 19.9pieces units in 2024.
  • In France, the women's apparel market is dominated by luxury brands and high-end fashion houses, with a strong emphasis on elegance and sophistication.

Key regions: Germany, United States, Philippines, Australia, India

 
Marché
 
Région
 
Comparaison de régions
 
Monnaie
 

Analyst Opinion

Women’s Apparel is the biggest segment in the Apparel market. In the wake of the COVID-19 pandemic, the global fashion industry underwent increases in costs, logistic issues, and supply chain problems.  As per increasing costs due to inflation, both Zara and H&M, two of the biggest players in the Women’s Apparel segment, raised their prices. Although consumer demand is changing on account of the increasing awareness of environmental and sustainability issues, the segment is expected to continue to grow in the future.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes :

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Sales Channels
  • Key Players
  • Analyst Opinion
  • Volume
  • Price
  • Global Comparison
  • Methodology
  • Key Market Indicators
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