Processed & Frozen Fruits - Turkey

  • Turkey
  • Revenue in the Processed & Frozen Fruits market amounts to €1.13bn in 2024. The market is expected to grow annually by 16.06% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€9,351m in 2024).
  • In relation to total population figures, per person revenues of €13.08 are generated in 2024.
  • In the Processed & Frozen Fruits market, volume is expected to amount to 316.30m kg by 2029. The Processed & Frozen Fruits market is expected to show a volume growth of 6.5% in 2025.
  • The average volume per person in the Processed & Frozen Fruits market is expected to amount to 2.8kg in 2024.

Key regions: Philippines, Canada, India, China, United States

 
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Analyst Opinion

The Processed & Frozen Fruits Market in Turkey is experiencing mild growth, driven by factors such as increasing demand for convenience foods, growing health consciousness, and the adoption of digital technologies in the food industry. These factors are impacting the market's growth rate and are expected to continue driving its expansion in the coming years.

Customer preferences:
Consumers in Turkey are becoming more health-conscious and are increasingly looking for convenient and nutritious options in their food choices. This has led to a rise in demand for processed and frozen fruits, as they offer a quick and easy way to incorporate fruits into their diet. Additionally, the growing trend of urbanization and busy lifestyles has also fueled the demand for frozen fruits, as they offer a longer shelf life and can be consumed on-the-go. Furthermore, with the rise of e-commerce and online grocery shopping, consumers are also opting for frozen fruits as a convenient and time-saving option.

Trends in the market:
In Turkey, the Processed & Frozen Fruits Market within the Fruits & Nuts Market is experiencing a shift towards healthier and more convenient options. This trend is driven by consumer demand for natural and organic products, as well as the increasing popularity of plant-based diets. Additionally, there is a growing demand for sustainably sourced and locally produced goods. These trends are expected to continue, with potential implications for industry stakeholders such as increased competition and the need for innovative and sustainable production methods.

Local special circumstances:
In Turkey, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is heavily influenced by the country's climatic conditions, which allow for the production of a wide variety of fruits and nuts throughout the year. Additionally, the Turkish government has implemented strict regulations on food safety and quality, ensuring that all processed and frozen fruits meet international standards. This has helped Turkey become a major player in the global processed and frozen fruits market, with a strong focus on exports to European countries.

Underlying macroeconomic factors:
The Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and financial indicators. For example, countries with strong economic growth and stable fiscal policies tend to have a higher demand for processed and frozen fruit products, as consumers have more disposable income to spend on convenience foods. Additionally, regulatory support and investments in food processing infrastructure can also impact market growth, as it can lead to increased efficiency and availability of high-quality products. Moreover, the growing health consciousness among consumers worldwide has also contributed to the demand for processed and frozen fruits, as they offer a convenient and healthy option for snacking and cooking.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Vue d’ensemble

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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