Market Insights Advertising & Media Media

Cinema - Worldwide

Worldwide

in the world, revenue in the Cinema market is projected to reach €72.70bn in 2024.
Revenue is anticipated to demonstrate an annual growth rate (CAGR 2024-2029) of 5.50%, leading to a projected market volume of €95.03bn by 2029.
In the Cinema market, the number of viewers is expected to reach 1.9bn users by 2029.
User penetration will be 21.6% in 2024 and is projected to increase to 24.1% by 2029.
The average revenue per viewer is expected to be €43.44.
In a global context, the highest revenue will be generated the United States, with an estimated €19,250.00m in 2024.
Worldwide, the cinema market is witnessing a resurgence as audiences increasingly seek immersive experiences and diverse storytelling in post-pandemic recovery.

Key regions: Europe, France, Asia, United Kingdom, Germany

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Analyst Opinion

The Cinema market in Worldwide is experiencing significant growth and development, driven by changing customer preferences, emerging trends, and local special circumstances.

Customer preferences: Customers in the Cinema market are increasingly seeking immersive and unique experiences. They are looking for more than just watching a movie; they want to be transported to a different world through advanced technologies such as 3D, IMAX, and virtual reality. Additionally, customers are demanding comfortable seating, high-quality sound systems, and a wide range of food and beverage options to enhance their overall cinema experience.

Trends in the market: One of the major trends in the Cinema market is the rise of streaming services and online platforms. With the advent of platforms like Netflix, Amazon Prime Video, and Disney+, customers now have the option to watch movies and TV shows from the comfort of their own homes. This trend has led to increased competition for traditional cinemas, forcing them to innovate and provide unique experiences to attract customers. Another trend is the growth of international film markets. Movies from different countries are gaining popularity worldwide, leading to an increase in the demand for foreign-language films and the expansion of cinema chains into new markets.

Local special circumstances: In different countries and regions, there are unique circumstances that impact the development of the Cinema market. For example, in emerging economies, the growing middle class and increasing disposable incomes are driving the demand for entertainment options, including cinemas. In some countries, there are government regulations and censorship policies that affect the types of movies that can be shown in cinemas, which in turn influences customer preferences and the overall market dynamics. Additionally, cultural factors play a role in shaping the cinema market, with certain genres or types of movies being more popular in specific regions.

Underlying macroeconomic factors: The growth and development of the Cinema market are also influenced by underlying macroeconomic factors. For instance, a strong economy with low unemployment rates and rising incomes boosts consumer spending on entertainment activities, including cinema. On the other hand, during economic downturns, consumers may cut back on discretionary spending, leading to a decline in cinema attendance. Furthermore, exchange rates, inflation rates, and government policies related to taxation and subsidies can impact the profitability and viability of cinemas, affecting their growth and development. In conclusion, the Cinema market in Worldwide is experiencing growth and development driven by changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. As customers seek immersive experiences and unique offerings, cinemas are adapting by incorporating advanced technologies and providing enhanced amenities. The rise of streaming services and international film markets are also shaping the cinema landscape. Additionally, local special circumstances and macroeconomic factors play a significant role in determining the growth and development of the Cinema market in different countries and regions.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.