Non-Alcoholic Drinks - Bangladesh

The Non-Alcoholic Drinks market in Bangladesh has been experiencing significant development in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all contributed to this growth. Customer preferences in Bangladesh have shifted towards healthier beverage options, which has led to an increased demand for non-alcoholic drinks. Consumers are becoming more health-conscious and are actively seeking out beverages that are low in sugar and calories. This preference for healthier options has driven the growth of non-alcoholic drinks such as flavored water, herbal teas, and functional beverages. Trends in the market have also played a role in the development of the Non-Alcoholic Drinks market in Bangladesh. The rise of e-commerce and online shopping platforms has made it easier for consumers to access a wide variety of non-alcoholic drinks. This has increased consumer awareness and choice, leading to a greater demand for these products. Additionally, the growing popularity of social media platforms has allowed beverage companies to effectively market their products to a wider audience, further driving the growth of the market. Local special circumstances in Bangladesh have also contributed to the development of the Non-Alcoholic Drinks market. The country has a large population, with a significant portion being young and increasingly urbanized. This demographic shift has created a larger consumer base for non-alcoholic drinks, as younger consumers are more likely to be health-conscious and open to trying new beverage options. Furthermore, Bangladesh has a growing middle class with increasing disposable income, which has allowed consumers to spend more on non-alcoholic drinks. Underlying macroeconomic factors have also played a role in the development of the Non-Alcoholic Drinks market in Bangladesh. The country has experienced steady economic growth in recent years, which has led to an increase in consumer spending power. This has allowed consumers to afford higher-priced non-alcoholic drinks and has contributed to the overall growth of the market. Additionally, the government has implemented policies to promote the growth of the beverage industry, such as reducing import tariffs on raw materials and providing incentives for local production. In conclusion, the Non-Alcoholic Drinks market in Bangladesh has been developing due to changing customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The shift towards healthier beverages, the rise of e-commerce, the growing young and urban population, and the overall economic growth of the country have all contributed to the growth of the market. As these factors continue to evolve, the Non-Alcoholic Drinks market in Bangladesh is expected to further expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.