Beauty & Personal Care - Colombia

  • Colombia
  • In 2025, the Beauty & Personal Care market in Colombia is projected to generate a revenue of €3.90bn.
  • This market is expected to grow at an annual rate of 4.89% (CAGR 2025-2029).
  • The largest segment within this market is Personal Care, which is estimated to have a market volume of €2.20bn in 2025.
  • When compared globally, in the United States leads in revenue generation, with an estimated revenue of €95bn in 2025.
  • In terms of per capita revenue, in Colombia is expected to generate €74.07 per person in 2025.
  • Furthermore, it is projected that 10.3% of the total revenue in the Beauty & Personal Care market will be generated through online sales by 2025.
  • Colombia's Beauty & Personal Care market is experiencing a surge in demand for natural and eco-friendly products.

Key regions: United States, Worldwide, India, Indonesia, Canada

Marché
Région
Comparaison de régions
Monnaie

Revenue

Veuillez patienter

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Nov 2024

Source: Statista Market Insights

Veuillez patienter

Most recent update: Nov 2024

Source: Statista Market Insights

Consumer

Access more Market Insights on consumer topics with our featured report

This report presents a comprehensive analysis and additional information on the Beauty & Personal Care market, in a PDF format.
Beauty & Personal Care: market data & analysis - Background Beauty & Personal Care: market data & analysis - Cover

Sales Channels

Veuillez patienter

Most recent update: Mar 2024

Source: Statista Market Insights

Global Comparison

Veuillez patienter

Most recent update: Nov 2024

Source: Statista Market Insights

Analyst Opinion

The Beauty & Personal Care market in Colombia is witnessing minimal growth, influenced by shifting consumer preferences towards sustainable products, increased competition, and economic factors affecting disposable income. Innovative beauty tech is also reshaping consumer engagement and choices.

Customer preferences:
Consumers in Colombia are increasingly prioritizing natural and organic beauty products that align with their values of sustainability and environmental consciousness. This shift is particularly evident among younger demographics, who are more inclined to support brands that emphasize ethical sourcing and eco-friendly packaging. Additionally, the rise of social media influencers is shaping beauty trends, as consumers look to relatable figures for inspiration and guidance. Furthermore, the demand for personalized beauty solutions is growing, driven by the desire for tailored experiences that cater to individual skin types and preferences.

Trends in the market:
In Colombia, the Beauty & Personal Care market is experiencing a surge in demand for natural and organic products, reflecting consumers' commitment to sustainability and ethical practices. This trend is particularly prominent among younger consumers, who actively seek brands that prioritize eco-friendly ingredients and packaging. Additionally, the influence of social media is reshaping beauty standards, with influencers driving trends and consumer choices. The increasing desire for personalized beauty solutions is also noteworthy, as brands adapt to provide tailored experiences that address specific skin types and preferences, indicating a shift towards more individualized consumer engagement.

Local special circumstances:
In Colombia, the Beauty & Personal Care market is uniquely shaped by its rich biodiversity and cultural heritage, which influence consumer preferences for local ingredients and traditional beauty practices. The country's diverse climate allows for a wide range of natural resources, encouraging brands to incorporate indigenous botanicals in their products. Additionally, Colombia's vibrant beauty culture is fueled by a strong emphasis on personal appearance and social gatherings, driving demand for cosmetics. Regulatory frameworks supporting sustainable practices further enhance the appeal of eco-conscious brands, fostering a competitive edge in the market.

Underlying macroeconomic factors:
The Beauty & Personal Care market in Colombia is significantly influenced by macroeconomic factors such as economic stability, consumer spending patterns, and inflation rates. A growing middle class and increased disposable income have led to heightened demand for beauty products, while global economic trends, including shifts towards sustainability and natural ingredients, are shaping consumer preferences. Additionally, fiscal policies promoting local manufacturing and investment in the beauty sector enhance market growth. The availability of international trade agreements also facilitates access to global beauty brands, further stimulating competition and innovation within the local market.

Methodology

Data coverage:

The data encompasses B2C enterprises. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations such as population, GDP per capita, and Human Development Index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, multiple forecasting techniques based on different forecasting methods, such as Autoregressive Integrated Moving Average (ARIMA) and exponential trend smoothing, can provide the most accurate forecasts.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

Key Market Indicators

The following Key Market Indicators give an overview of the social and economic outlook of the selected region and provide additional insights into relevant market-specific developments. These indicators, together with data from statistical offices, trade associations and companies serve as the foundation for the Statista market models.

Veuillez patienter

Source: Veuillez patienter

Explore more high-quality data on related topic

Découvrez d'autres marchés

Explorez de nouveaux marchés et obtenez des informations précieuses sur différents domaines grâce à notre fonction de recherche Market Insights.

Contact

Des questions ? Nous nous ferons un plaisir de vous aider.
Statista Locations
Contact Camille Dubois
Camille Dubois
Customer Relations

Lun - Ven, 9:00 - 18:00 h (EST)

Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (États-Unis)

Lun - Ven, 9:00 - 18:00 h (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asie)

Lun - Ven, 9:00 - 17:00 h (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asie)

Lun - Ven, 10:00 - 18:00 h (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Lun - Ven, 9:00 - 18:00 h (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Amérique latine)

Lun - Ven, 9:00 - 18:00 h (EST)