Develop your market strategy

Power your market strategy with expert-verified insights

Statista's all-in-one platform delivers trusted market, consumer, and competitor data, with expert-verified forecasts, so you can build confident market entry and positioning strategies.

Develop your market strategy

Trusted by 30,000 organizations for reliable market and consumer data

googlesamsungunileverpgtelekompaypal

Key challenges

Frustrated by data gaps holding back your market strategy?

You're not alone. Here's how Statista helps you overcome common research and strategy challenges.

Frustrated by data gaps holding back your market strategy?

Lack of trusted insights

Unreliable data can lead to costly missteps. Our expert-verified insights provide a dependable foundation for your strategy.

Frustrated by data gaps holding back your market strategy?

Inefficient research process

Managing multiple data sources is time-consuming and complex. We bring everything you need into one streamlined platform.

Frustrated by data gaps holding back your market strategy?

Limited market visibility

A fragmented view can obscure critical insights. We deliver a comprehensive, global perspective on your market.

Frustrated by data gaps holding back your market strategy?

Uncertain market outlook

Conflicting data makes forecasting risky. Our rigorous approach delivers reliable predictions you can trust.

Data To Guide Every Step

Build winning market strategies with trusted insights

Gain a deeper understanding of your target market with expert-verified data
Gain a deeper understanding of your target market with expert-verified data

Consolidate data across 190+ global markets to gain a clear, accurate view on your market’s current state, competitive dynamics, and possible gaps.

  • Access historical data on 1000+ markets to track past shifts and trends
  • Analyze key KPIs on markets and subsegments across regions
  • Leverage competitive insights to refine your market position and strategy
Predict market shifts with reliable forecasting
Predict market shifts with reliable forecasting

Use forecast data to predict future market shifts in revenue, demand, or pricing and keep your strategies agile.

  • Use 5-year forecasts to anticipate market growth and changes
  • Rely on expert-verified data to forecast consumer behavior and opportunities
  • Align your strategy with accurate, actionable predictions from expert analysts
Track consumer shifts to shape future demand strategies
Track consumer shifts to shape future demand strategies

Use consumer insights from 2 million interviews to uncover demand drivers and refine messaging across touchpoints.

  • Dive into 500+ industries and topics to analyze consumer behavior and psychographics
  • Create detailed audience personas to improve your marketing strategy
  • Use comprehensive audience reports to better understand what resonates with target groups

Success Story

“Statista strengthens our user-focused approach by providing the reliable insights we need for informed strategic decision-making.”

- Nicole Esser, Marketing Intelligence Manager, edding International

Hear more customer stories

Key Features

All the insights you need for faster, smarter strategies in one place

Customized consumer analyses

Customized consumer analyses

Create cross tables with key variables to uncover and identify key audience characteristics.

Research AI for instant insights

Research AI for instant insights

Quickly gather the information you need with AI-powered tools to streamline your research.

Integration with existing tools

Integration with existing tools

Easily incorporate Statista’s insights into your workflow and enhance your team’s efficiency.

Get started with Statista

Access the tools and insights you need to refine your market strategy