STATISTA FOR CONSUMER GOODS

Trusted insights to innovate and stay ahead in consumer markets

Develop informed, future-proof GTM strategies with Statista’s all-in-one platform for market and consumer insights. Access reliable global and regional data to efficiently size markets, benchmark performance, and drive product innovation that aligns with customer needs.

STATISTA FOR CONSUMER GOODS

Trusted by consumer goods companies around the world

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WHY FMCG COMPANIES CHOOSE STATISTA

Unlock growth with comprehensive insights into markets and customers

Expert-validated market data

Access reliable, updated 5-year forecasts for markets globally, empowering you to develop go-to-market strategies with confidence.

Global insights into consumer behavior

Utilize survey data from 2+ million global interviews to stay close to markets of interest and connect deeply with target audiences.

Fast insights with AI-powered search

Our Research AI quickly finds the data you need, helping your team identify trends faster and focus more on meeting consumer needs.

Without Statista

  • Niche data providers limits your access to broader market insights
  • Fragmented market and consumer data wastes time
  • Searching hours for relevant insights delays decision-making

With Statista

  • Access comprehensive, reliable data in a single platform
  • Unlock full access to global market and consumer insights
  • Find the right data in seconds using AI-powered search

Use Cases

How FMCG companies use Statista

Gain a comprehensive, global market view and uncover growth opportunities
Gain a comprehensive, global market view and uncover growth opportunities

Leverage market data and 5-year forecasts to gain a comprehensive view of consumer markets worldwide.

  • Analyze key KPIs like revenue and sales volume for 1,000+ markets
  • Get clear insights into market dynamics and drivers
  • Explore competitive landscapes and growth opportunities
Track consumer trends to ensure a stable product-market fit
Track consumer trends to ensure a stable product-market fit

Use comprehensive consumer insights to anticipate demand shifts and sharpen your product strategies and R&D initiatives.

  • Dive into 500+ industries and topics to analyze consumer behavior
  • Segment audiences by demographics, values, and buying preferences
  • Support marketing decisions with in-depth data on target audiences
Measure your brand's performance and benchmark against competitors
Measure your brand's performance and benchmark against competitors

Leverage brand data sets to analyze key metrics and understand the current market landscape.

  • Track KPIs like brand awareness, usage, and loyalty across 10,000+ brands
  • Use competitor insights to find opportunities for product differentiation
  • Build brand and product strategies on reliable, actionable data

Success Story

“Statista strengthens our user-focused approach by providing the reliable insights we need for informed strategic decision-making.”

- Nicole Esser, edding International

edding now retrieves global-scale market and consumer insights in a fraction of the time typically required for manual research. With Statista, they quickly get valid answers, uncover new growth opportunities faster, and deliver a consumer-centric approach.

Explore success stories
Success Story

Resources

Check out our free insights to get you started

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Ready to drive growth with the most comprehensive market and consumer data?