Storage - Italy

  • Italy
  • Revenue in the Storage market is projected to reach €0.59bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 9.05%, resulting in a market volume of €0.91bn by 2029.
  • The average Spend per Employee in the Storage market is projected to reach €22.82 in 2024.
  • In global comparison, most revenue will be generated in the United States (€22,190m in 2024).

Key regions: United Kingdom, Brazil, India, China, Indonesia

 
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Analyst Opinion

The storage market within the data center market in Italy has seen a decline in growth rate, influenced by factors such as saturation of the market, economic slowdown, and increased competition from cloud-based solutions. Despite this, the market is expected to continue experiencing moderate growth due to the increasing demand for data storage and management solutions.

Customer preferences:
The rise of cloud computing and data storage solutions has led to a growing demand for secure and scalable storage solutions within the Data Center Market in Italy. This trend is driven by the increasing adoption of digital transformation strategies by businesses, as well as the growing volume of data generated by individuals and organizations. As a result, there is a rising preference for data centers that offer advanced storage capabilities, such as virtualization, data deduplication, and tiered storage options. This shift towards more advanced storage solutions is also influenced by the increasing need for data privacy and compliance with regulations, as well as the growing importance of data analytics and artificial intelligence in business operations.

Trends in the market:
In Italy, the Storage Market within the Data Center Market is experiencing a trend towards the adoption of cloud-based storage solutions. This is driven by the increasing demand for data storage and management, and the need for cost-effective and scalable storage options. Additionally, there is a growing focus on data security and compliance, leading to the implementation of advanced storage technologies such as data encryption and backup. These trends are significant for industry stakeholders as they provide opportunities for growth and innovation, while also highlighting the importance of staying updated with the latest storage technologies. Furthermore, the shift towards cloud-based storage has implications for traditional storage providers, as they may need to adapt their business models to remain competitive in the market.

Local special circumstances:
In Italy, the Storage Market within the Data Center Market is heavily influenced by the country's geographical and cultural factors. With a high demand for data storage and strict data privacy regulations, Italian companies are investing in secure, on-premises storage solutions. Additionally, the country's strong manufacturing industry has led to a focus on energy-efficient and eco-friendly data storage solutions. This unique combination of factors has shaped the Italian Storage Market, making it stand out from other markets in the region.

Underlying macroeconomic factors:
The Storage Market within the Data Center Market in Italy is heavily influenced by macroeconomic factors such as technological advancements, government policies, and investment in digital infrastructure. With the continuous growth of data and the increasing need for efficient storage solutions, countries with favorable regulatory environments and strong investment in digital infrastructure are experiencing faster market growth compared to regions with regulatory challenges and limited funding. Furthermore, the growing demand for cloud storage and the adoption of data analytics in various industries are also driving the demand for storage solutions in the Italian market.

Methodology

Data coverage:

The data encompasses B2B enterprises. Figures are based on hardware-related expenses of businesses for setting up and maintaining an IT infrastructure.

Modeling approach / Market size:

Market sizes are determined through a top-down approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports and national statistical offices. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of digitization. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques, such as exponential trend smoothing and the S-curve function, is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Key Players
  • Analyst Opinion
  • Global Comparison
  • Methodology
  • Key Market Indicators
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