Scooters - Austria

  • Austria
  • The projected revenue for the Scooters market in Austria is expected to reach €81.18m in 2025.
  • It is anticipated that the revenue will exhibit an annual growth rate (CAGR 2025-2029) of 8.52%, resulting in a projected market volume of €112.60m by 2029.
  • The unit sales in the Scooters market are expected to reach 20.51k motorcyles in 2029.
  • The volume weighted average price of the Scooters market in Austria in 2025 is projected to be €5.38k.
  • From an international perspective, it is evident that the highest revenue will be generated India, amounting to €9,741.00m in 2025.
  • The demand for electric scooters in Austria has surged, driven by the country's commitment to sustainability and eco-friendly transportation options.

Key regions: United States, Brazil, Spain, Indonesia, Portugal

 
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Analyst Opinion

The Scooters market in Austria is experiencing significant growth and development in recent years. Customer preferences towards eco-friendly transportation options and the increasing need for efficient urban mobility are driving the demand for scooters in the country. Additionally, local special circumstances and underlying macroeconomic factors are also contributing to the expansion of the market.

Customer preferences:
Austria, like many other countries, is witnessing a shift in customer preferences towards more sustainable and environmentally friendly modes of transportation. Scooters offer a convenient and eco-friendly alternative to traditional cars, as they produce fewer emissions and require less fuel. This aligns with the growing global concern for reducing carbon footprint and promoting sustainable living. Moreover, scooters are particularly popular among the younger generation who value convenience and affordability.

Trends in the market:
One of the key trends in the Austrian scooter market is the rise of electric scooters. Electric scooters offer several advantages over their traditional counterparts, including lower operating costs and reduced environmental impact. The availability of government incentives and subsidies for electric vehicles further fuels the demand for electric scooters in the country. Additionally, technological advancements have led to the development of more efficient and powerful electric scooters, making them a viable option for commuting in urban areas. Another trend in the market is the increasing popularity of scooter sharing services. These services provide a cost-effective and convenient transportation solution for short trips within cities. The rise of scooter sharing platforms has been facilitated by advancements in mobile technology and the growing popularity of app-based services. This trend is particularly prominent in urban areas where traffic congestion and limited parking spaces make scooters an attractive option for quick and efficient mobility.

Local special circumstances:
Austria's geography and urban infrastructure contribute to the growing demand for scooters. The country has a well-developed network of bike lanes and dedicated scooter parking spaces, making it easier for riders to navigate through the city. The compact size of scooters also makes them ideal for maneuvering through narrow streets and congested areas. Additionally, the country's mountainous terrain and scenic landscapes make scooters a popular choice for leisure and recreational activities.

Underlying macroeconomic factors:
The Austrian economy has been experiencing steady growth in recent years, which has a positive impact on consumer spending power. As disposable incomes increase, more individuals are able to afford scooters as a means of transportation. Furthermore, the government's focus on promoting sustainable mobility and reducing traffic congestion through initiatives such as public transportation subsidies and infrastructure development also contributes to the growth of the scooter market. In conclusion, the Scooters market in Austria is witnessing significant growth and development due to customer preferences for eco-friendly transportation, the rise of electric scooters, the popularity of scooter sharing services, local special circumstances, and underlying macroeconomic factors. As the demand for sustainable and efficient urban mobility continues to increase, the scooter market in Austria is expected to further expand in the coming years.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on motorcycle sales and revenue excluding scooters/mopeds under 50cc category.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use manufacturer websites, national statistics offices, motorcycle associations, motorcycles sales websites. Next we use relevant key market indicators and data from country-specific associations such as GDP per capita, consumer price index, consumer spending, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the forecasting is done on a make level for Motorcycles, using a mix of standard approaches, e.g., exponential smoothing, and uses parameters which best fit the historical data. The main drivers are GDP per capita, consumer price index, consumer spending, and population.

Additional Notes:

The market is updated once a year.

Vue d’ensemble

  • Unit Sales
  • Analyst Opinion
  • Revenue
  • Price
  • Global Comparison
  • Methodology
  • Key Market Indicators
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