Market Insights Mobility Electric Vehicles

Battery Electric Vehicles - South America

South America

The projected revenue in the Battery Electric Vehicles market for the country in South America is expected to reach €1,579.0m in 2024.
It is anticipated that the revenue will exhibit an annual growth rate (CAGR 2024-2029) of 11.70%, leading to a projected market volume of €2,746.0m by 2029.
The unit sales in the Battery Electric Vehicles market are projected to reach 43.40k vehicles in 2029.
In 2024, the volume weighted average price of Battery Electric Vehicles market in South America is expected to be approximately €62.8k.
In terms of international comparisons, China is projected to generate the highest revenue in the Battery Electric Vehicles market, with an estimated value of €195,400m in 2024.
In South America, the market for Battery Electric Vehicles is rapidly growing, driven by increasing government incentives and rising consumer awareness of environmental issues.

Key regions: United Kingdom, Japan, Netherlands, France, United States

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Analyst Opinion

The Battery Electric Vehicles market in South America is experiencing steady growth and development.

Customer preferences: Customers in South America are increasingly showing a preference for Battery Electric Vehicles (BEVs) due to their environmental benefits and cost savings. With the rising concerns about climate change and air pollution, consumers are becoming more conscious of their carbon footprint and are actively seeking sustainable transportation options. BEVs offer zero emissions, reducing pollution levels and contributing to a cleaner environment. Additionally, the lower operating costs of BEVs, compared to traditional gasoline-powered vehicles, are attractive to cost-conscious consumers.

Trends in the market: One of the key trends in the BEV market in South America is the increasing availability of charging infrastructure. As the demand for BEVs grows, governments and private companies are investing in the installation of charging stations across the region. This infrastructure development is crucial for the wider adoption of BEVs, as it addresses the concern of range anxiety and allows consumers to confidently choose electric vehicles. Another trend in the market is the expansion of the BEV model lineup. Automakers are introducing a wider range of electric vehicle models in South America to cater to different consumer needs and preferences. This includes compact cars, sedans, SUVs, and even electric commercial vehicles. The increased variety of BEV models provides consumers with more options to choose from, further driving the growth of the market.

Local special circumstances: South America has a unique set of circumstances that contribute to the development of the BEV market. One of these is the abundance of renewable energy sources in the region. Countries like Brazil and Argentina have significant hydroelectric power generation capacity, which can be harnessed to charge BEVs. This renewable energy advantage makes BEVs even more appealing to consumers, as they can effectively reduce their carbon footprint by using clean energy to power their vehicles.

Underlying macroeconomic factors: The growth of the BEV market in South America is also influenced by macroeconomic factors. Government incentives and policies play a crucial role in promoting the adoption of electric vehicles. Many countries in the region offer tax incentives, subsidies, and exemptions for purchasing and owning BEVs. These incentives make electric vehicles more affordable and attractive to consumers. Furthermore, the increasing investment in renewable energy infrastructure in South America is driving down the cost of electricity, making it more economical to charge electric vehicles. As the cost of electricity decreases, the operating costs of BEVs become even more competitive compared to traditional gasoline-powered vehicles. In conclusion, the Battery Electric Vehicles market in South America is growing steadily due to customer preferences for sustainable transportation options, the increasing availability of charging infrastructure, the expansion of the BEV model lineup, the abundance of renewable energy sources, and government incentives and policies. These factors collectively contribute to the development and adoption of electric vehicles in the region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of new passenger cars. Data on the specifications of the sold vehicles is based on the base models of the respective makes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use company reports and websites, vehicle registries, car dealers, and environment agencies among other sources. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and car stock per capita. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, we use the ARIMA model for the Passenger Cars market. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).