Utilities - Sweden

Sweden

The revenue generated in the Utilities market in Sweden is projected to reach €16.78m in 2022.
This represents the total revenue expected in this market segment.
Looking ahead, the total revenue is anticipated to exhibit an annual growth rate of 10.14% from 2022 to 2027, resulting in a projected market volume of €26.88m by 2027.
In terms of specific revenue streams, the in-app purchase (IAP) revenue in the Utilities market is projected to reach €8.54m in 2022.
This revenue is generated through in-app purchases within utility-related applications.
Additionally, the paid app revenue in the Utilities market is projected to reach €0.96m in 2022.
This revenue is generated through the purchase of paid utility applications.
Furthermore, advertising revenue in the Utilities market is projected to reach €7.28m in 2022.
This revenue is generated through advertisements displayed within utility-related applications.
In terms of user engagement, the number of downloads in the Utilities market is projected to reach 14.03m downloads in 2022.
This represents the total number of downloads of utility applications withSweden.
Currently, the average revenue per download is expected to amount to €1.20.
This indicates the average revenue generated per individual download of utility applications.
When compared globally, it is worth noting that the majority of revenue in the Utilities market is generated in China.
In 2022, [globalrevenue_currentlayer_yeartoday_maxcountrynameprep] is projected to generate €1,588.00m in revenue within the Utilities market.
This highlights the significant market presence and revenue generation of in China in this particular market segment.

Key regions: China, Japan, Asia, United States, Europe

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.