Simulation Games - Canada

  • Canada
  • The Simulation Games market in Canada is expected to witness significant growth in the coming years.
  • According to projections, the total revenue for this market is estimated to reach €211.80m in 2022.
  • This indicates a positive trend in the industry.
  • Furthermore, the market is anticipated to exhibit an annual growth rate of 7.01% (CAGR 2022-2027).
  • This growth is expected to result in a projected market volume of €292.50m by 2027.
  • These numbers highlight the potential for substantial expansion within the Simulation Games market in Canada.
  • When examining the revenue sources within this market, in-app purchases (IAP) are projected to contribute significantly.
  • In 2022, it is estimated that in-app purchase revenue will reach €96.63m.
  • This demonstrates the popularity of these types of transactions among consumers in the Simulation Games market.
  • Paid app revenue is also expected to make a notable contribution to the overall revenue.
  • In 2022, it is projected to reach €6.33m.
  • This indicates that consumers in Canada are willing to pay for the games they enjoy, further driving revenue growth in the market.
  • Another significant revenue stream within the Simulation Games market is advertising.
  • It is anticipated that advertising revenue will reach €108.90m in 2022.
  • This highlights the importance of advertising strategies in capturing the attention of consumers and generating revenue within the industry.
  • The number of downloads is another crucial metric to consider when assessing the market's performance.
  • In 2022, the projected number of downloads in the Simulation Games market is 91.05m downloads.
  • This indicates a substantial consumer interest in these types of games.
  • Moreover, the average revenue per download is expected to amount to €2.33.
  • This figure provides insights into the value generated from each download, further emphasizing the market's potential for revenue generation.
  • In a global context, it is worth noting that in the United States leads in terms of revenue generation in the Simulation Games market.
  • In 2022, in the United States is projected to generate €4,369.00m, highlighting its dominance in the global market.
  • Overall, the Simulation Games market in Canada is poised for growth, with revenue projections and market volume indicating a prosperous future for this segment.

Key regions: Germany, India, United States, South Korea, Asia

Comparaison de régions

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.


Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.

Vue d’ensemble

  • Revenue
  • Market Shares
  • Downloads
  • Users
  • Analyst Opinion
  • Global Comparison
  • Methodology
  • Key Market Indicators
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