Paint, Wallpaper & Supplies - Philippines

  • Philippines
  • In the Philippines, the revenue in the Paint, Wallpaper & Supplies market reaches €1.28bn in 2024.
  • It is projected that the market will experience an annual growth rate of 3.52% (CAGR 2024-2028).
  • When compared to other countries worldwide, in the United States generates the highest revenue in this market, amounting to €47,830m in 2024.
  • In terms of per capita figures, each person in the Philippines generates revenues of €11.10 in 2024.
  • The demand for eco-friendly paint options is growing rapidly in the Philippines, driven by increasing awareness of environmental sustainability.

Key regions: Japan, Indonesia, Turkey, Germany, Worldwide

 
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Analyst Opinion

The Philippines DIY & Hardware Store market is experiencing minimal growth due to factors such as limited disposable income and low demand for home improvement projects. Rising cost of supplies and lack of awareness are also affecting the market's growth rate.

Customer preferences:
Home improvement and DIY projects have become increasingly popular in the Philippines market, leading to a rise in demand for paint, wallpaper, and other supplies. With the rise of social media and home renovation shows, consumers are now more focused on creating aesthetically pleasing spaces. This shift has also led to an increase in eco-friendly and sustainable options, as consumers are becoming more conscious of their environmental impact. Additionally, DIY projects have become a form of leisure activity for many, especially among younger demographics who enjoy the process and satisfaction of completing a project themselves.

Trends in the market:
In the Philippines, the Paint, Wallpaper & Supplies Market is experiencing a surge in online sales, as consumers turn to DIY projects during quarantine. This trend is expected to continue, as online shopping becomes a preferred option for convenience and safety. Additionally, there is a growing demand for eco-friendly and sustainable products, leading to the rise of environmentally friendly paints and wallpapers. Industry stakeholders should focus on expanding their online presence and offering more sustainable options to cater to evolving consumer preferences.

Local special circumstances:
In the Philippines, the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market is heavily influenced by the country's vibrant arts and crafts scene. This has led to a demand for a wide variety of paint colors and textures, as well as unique wallpaper designs. Additionally, the country's strict regulations on chemicals used in paints have prompted the development of eco-friendly and non-toxic options. The geographical location of the Philippines, with its frequent typhoons and tropical climate, has also affected the types of paints and supplies needed, such as waterproof and mold-resistant options.

Underlying macroeconomic factors:
The growth of the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market in the Philippines is highly dependent on macroeconomic factors such as overall economic performance, consumer spending trends, and government policies. Strong economic growth with rising disposable income levels and increasing urbanization has led to a surge in demand for home improvement and renovation products, including paints, wallpaper, and other supplies. Moreover, government initiatives to boost the construction sector and investments in infrastructure projects are expected to drive the demand for these products in the Philippines. On the other hand, economic instability, political uncertainties, and fluctuations in currency exchange rates can negatively impact the growth of the market. Additionally, the impact of COVID-19 on the global economy and the resulting slowdown in trade and tourism may also affect the demand for paint, wallpaper, and supplies in the Philippines.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Key Players
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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