Lawn & Garden - Morocco

  • Morocco
  • In 2024, the revenue in the Lawn & Garden market in Morocco amounts to €0.48bn.
  • It is projected that the market will experience an annual growth rate of 3.86% (CAGR 2024-2029).
  • When comparing globally, in the United States generates the highest revenue with €122bn in 2024.
  • Considering the total population, the per person revenue in Morocco is €12.63 in 2024.
  • Moroccan consumers are increasingly adopting sustainable gardening practices, focusing on water conservation and organic fertilizers.

Key regions: Germany, Nigeria, Brazil, India, China

 
Marché
 
Région
 
Comparaison de régions
 
Monnaie
 

Analyst Opinion

The DIY & Hardware Store Market in Morocco has seen negligible growth in the Lawn & Garden segment, with factors such as lack of awareness and limited access to digital technologies impacting the growth rate. This is reflected in the market's slow growth rate, despite the convenience offered by online services and increasing consumer health awareness.

Customer preferences:
As Moroccan consumers become more environmentally conscious, there has been a noticeable increase in demand for sustainable and eco-friendly lawn and garden products. This trend is also driven by a growing interest in gardening and outdoor activities, particularly among younger generations. Additionally, the rising popularity of urban gardening and balcony gardening has led to a demand for compact and space-saving garden tools and equipment. This shift towards more eco-friendly and urban-friendly options is likely to continue as consumers prioritize sustainable and convenient solutions for their lawn and garden needs.

Trends in the market:
In Morocco, the Lawn & Garden Market within the DIY & Hardware Store Market is seeing a growing demand for sustainable and eco-friendly products. This trend is driven by increasing awareness and concern for the environment, as well as the government's initiatives to promote sustainable practices. As a result, there is a rising interest in organic gardening, water-efficient irrigation systems, and eco-friendly pest control solutions. This trend is expected to continue due to the strong consumer demand and the potential for cost savings in the long run. Industry stakeholders should take note of this trend and invest in green product offerings to stay competitive in the market.

Local special circumstances:
In Morocco, the Lawn & Garden Market within the DIY & Hardware Store Market is heavily influenced by the country's unique geographic landscape. With a diverse range of climates, including desert, mountain, and coastal regions, demand for specific lawn and garden products can vary greatly. Additionally, the country's strong agricultural sector and traditional gardening practices also play a significant role in shaping the market. Furthermore, government regulations and cultural preferences, such as the use of organic products, can further impact consumer behavior and market trends.

Underlying macroeconomic factors:
The Lawn & Garden Market within the DIY & Hardware Store Market in Morocco is heavily impacted by macroeconomic factors, including overall economic trends, national financial health, and governmental fiscal policies. With a strong economy and stable fiscal policies, Morocco is experiencing a rise in demand for lawn and garden products, driven by increasing disposable income and consumer confidence. Additionally, the country's investment in infrastructure and regulatory support for the DIY & Hardware Store Market is creating a favorable environment for growth. However, challenges such as limited access to credit and high unemployment rates may pose risks to market performance. The growing population and increasing urbanization in Morocco also present opportunities for the lawn and garden market, as more individuals seek home improvement and gardening projects. Overall, macroeconomic factors play a crucial role in shaping the landscape of the Lawn & Garden Market within the DIY & Hardware Store Market in Morocco.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Key Players
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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