Software as a Service - South Korea

  • South Korea
  • Revenue in the Software as a Service market is projected to reach €3.65bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 19.65%, resulting in a market volume of €8.95bn by 2029.
  • The average spend per employee in the Software as a Service market is projected to reach €122.00 in 2024.
  • In global comparison, most revenue will be generated in the United States (€176,300.00m in 2024).

Key regions: Japan, United Kingdom, United States, Italy, Germany

 
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Analyst Opinion

In South Korea, the Software as a Service market within the Public Cloud sector is experiencing mild growth. This can be attributed to factors such as increasing demand for digital solutions, growing awareness about the benefits of online services, and the convenience they offer. The market's growth rate is influenced by factors such as government initiatives and investments in digital infrastructure, as well as the growing trend of businesses shifting towards cloud-based solutions.

Customer preferences:
The rise of remote work in South Korea has led to an increased demand for collaboration and communication tools in the Software as a Service Market within the Public Cloud Market. This trend is further driven by the country's strong emphasis on efficiency and productivity. Additionally, the younger generation's preference for flexible work arrangements has also contributed to the growth of cloud-based software solutions that enable remote work and collaboration.

Trends in the market:
In South Korea, the Software as a Service (SaaS) market within the Public Cloud Market is experiencing a surge in demand for cloud-based solutions. With the government's push for digital transformation in various industries, businesses are increasingly turning to SaaS for cost-effective and scalable solutions. Moreover, there is a growing trend of adopting SaaS for remote work and collaboration, especially in light of the COVID-19 pandemic. This trend is expected to continue, with SaaS market projected to reach a value of $1.1 billion by 2024. As SaaS adoption increases, it presents opportunities for industry players to tap into this lucrative market, while also raising concerns about data security and privacy. With the growing importance of cloud-based solutions in South Korea, it is crucial for stakeholders to stay updated on the latest trends and advancements in SaaS to remain competitive in the market.

Local special circumstances:
In South Korea, the Software as a Service Market within the Public Cloud Market is heavily influenced by the country's high-speed internet infrastructure and tech-savvy population. Additionally, the government's support for digital transformation and its strong regulatory framework for data protection have fostered a favorable environment for SaaS adoption. Moreover, the country's unique cultural emphasis on education and continuous learning has led to a high demand for cloud-based educational software, driving growth in the SaaS market.

Underlying macroeconomic factors:
The growth of the Software as a Service Market within the Public Cloud Market in South Korea is heavily influenced by macroeconomic factors such as technological advancements, government support, and investment in digital infrastructure. With South Korea being one of the world's most technologically advanced countries, it has a strong foundation for the adoption and growth of SaaS solutions. Additionally, the country's favorable regulatory environment and government initiatives to promote the digital economy have further accelerated the growth of the SaaS market. Furthermore, the increasing demand for cost-effective and scalable software solutions, coupled with the rising need for remote work and collaboration, has also contributed to the growth of the SaaS market in South Korea.

Methodology

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Key Players
  • Analyst Opinion
  • Global Comparison
  • Methodology
  • Key Market Indicators
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