Generative AI - United States

The Artificial Intelligence Market in the United States has seen a significant growth rate, fueled by factors such as the increasing adoption of AI technologies, growing awareness about its potential in healthcare, and the convenience of online AI services. This growth is driven by the demand for more efficient and accurate healthcare solutions.

Customer preferences: As the use of artificial intelligence continues to grow in various industries, there has been a noticeable increase in demand for generative AI solutions. This can be attributed to consumers' desire for personalized and unique experiences, as well as the need for more efficient and effective automation processes. Additionally, the rise of virtual assistants and chatbots has shown a shift towards more natural and conversational interactions, indicating a preference for human-like interactions with AI technology. This trend is expected to continue as the market for generative AI further expands.

Trends in the market: In the United States, the Generative AI market within the Artificial Intelligence Market is experiencing a surge in demand for AI-powered chatbots and virtual assistants. This trend is driven by the need for businesses to improve customer experience and reduce operational costs. In addition, there is a growing focus on using AI to automate and optimize business processes, leading to increased adoption of AI solutions in various industries. This trend is expected to continue, with the potential to revolutionize the way businesses operate and interact with customers.

Local special circumstances: In the United States, the Generative AI market is thriving due to the country's strong investment in research and development in the field of Artificial Intelligence. Additionally, the presence of major tech companies and startups focused on AI has created a highly competitive and innovative market. Furthermore, the government's favorable policies and regulations towards AI have also played a significant role in driving the growth of the market.

Underlying macroeconomic factors: The growth of the Generative AI Market within the Artificial Intelligence Market is greatly influenced by macroeconomic factors such as technological advancements, government support, and investment in research and development. Countries with favorable regulatory environments and strong investment in AI technologies are experiencing faster market growth compared to regions with regulatory challenges and limited funding for AI initiatives. Additionally, the increasing demand for automation and efficiency in various industries, combined with the rise of big data and the need for advanced analytics, is driving the adoption of Generative AI solutions worldwide.

Data coverage: The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the funding values from different industries for the market.

Modeling approach / Market size:Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market. As a basis for evaluating markets, we use annual financial reports, funding data, and third-party data. In addition, we use relevant key market indicators and data from country-specific associations such as GDP, number of internet users, number of secure internet servers, and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are the level of digitalization, the number of secure internet servers, and the revenue of the Public Cloud market.

Additional Notes: The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russian-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the market is updated on an ad-hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is weighted for representativeness.