Bicycles - Japan

  • Japan
  • Revenue in the Bicycles market is projected to reach €1.71bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 1.03%, resulting in a projected market volume of €1.80bn by 2029.
  • Bicycles market unit sales are expected to reach 4.75m bicycles in 2029.
  • The volume weighted average price of Bicycles market in 2024 is expected to amount to €308.10.
  • From an international perspective it is shown that the most revenue will be generated in China (€11,470m in 2024).
 
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Analyst Opinion

The Bicycles Market in Japan has been experiencing a negligible decline in growth rate, influenced by factors such as increasing consumer preference for electric bikes, government initiatives promoting eco-friendly transportation, and the convenience of online bike purchases. This trend is expected to continue as Japan's aging population and urbanization drive demand for environmentally-friendly modes of transportation.

Customer preferences:
With the growing popularity of eco-friendly and sustainable lifestyles, there has been a notable increase in demand for electric bicycles in Japan. This trend is driven by a combination of factors, including rising concerns about air pollution and traffic congestion, as well as a desire for convenient and efficient modes of transportation. Additionally, the increasing popularity of cycling as a form of exercise and leisure activity has also contributed to the growth of the electric bicycles market in Japan.

Trends in the market:
In Japan, the Bicycles Market is experiencing a surge in demand for electric bicycles, with sales increasing by 26% in 2020. This trend is driven by the government's push for eco-friendly transportation options and the rising popularity of e-bikes among the aging population. Additionally, there is a growing preference for high-end bicycles, with consumers willing to pay a premium for advanced features such as integrated GPS and automatic gear shifting. This trend is expected to continue, presenting opportunities for industry players to tap into the growing market for premium bicycles and accessories.

Local special circumstances:
In Japan, the Bicycles Market is heavily influenced by the country's unique geographical and cultural factors. With Japan's dense population and narrow streets, bicycles have become a popular mode of transportation. Additionally, the country has a strong cycling culture, with events and tours organized throughout the year. In terms of regulations, Japan has strict safety standards for bicycles and requires riders to register their bikes. This has led to the development of high-quality, durable bicycles in the market. Furthermore, the government has implemented initiatives to promote cycling, such as providing subsidies for electric bicycles and creating designated cycling lanes. These factors contribute to the strong demand for bicycles in Japan's market.

Underlying macroeconomic factors:
The Bicycles Market in Japan is heavily influenced by macroeconomic factors such as the country's economic health, government policies, and global economic trends. Japan's strong economy, with a stable GDP and low unemployment rate, has created a favorable environment for the growth of the Bicycles Market. Additionally, the government's initiatives to promote cycling as a sustainable and healthy mode of transportation have further boosted the demand for bicycles in the country. Furthermore, global trends such as the increasing focus on eco-friendly transportation and the rise of e-bikes have also had a significant impact on the Bicycles Market in Japan.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of bicycles and the respective average prices for bicycles.

Modeling approach:

Market sizes are determined through a Bottom-Up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use publications of industry associations, expert blogs, and data provided by governments and scientific institutions. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, and consumer spending per capita (based on current prices). This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the ARIMA time series forecast and forecasts based on previous growth rates are well suited for forecasting the future demand for bicycles due to the brick and mortar nature of this market. The main drivers are GDP, consumer spending per capita, and population.

Additional notes:

The data is modeled using current exchange rates. The market is updated once a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

Vue d’ensemble

  • Unit Sales
  • Analyst Opinion
  • Revenue
  • Price
  • Bicycle Sales by Type
  • Electric Bike Share
  • Global Comparison
  • Methodology
  • Key Market Indicators
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