Market Insights Consumer Food Fruits & Nuts

Processed & Frozen Fruits - South Africa

South Africa

Revenue in the Processed & Frozen Fruits market amounts to €159.30m in 2024. The market is expected to grow annually by 4.43% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€9,254m in 2024).
In relation to total population figures, per person revenues of €2.49 are generated in 2024.
In the Processed & Frozen Fruits market, volume is expected to amount to 40.41m kg by 2029. The Processed & Frozen Fruits market is expected to show a volume growth of 0.2% in 2025.
The average volume per person in the Processed & Frozen Fruits market is expected to amount to 0.6kg in 2024.

Key regions: Philippines, Canada, India, China, United States

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Processed & Frozen Fruits Market in South Africa is experiencing slow growth, impacted by factors such as low consumer demand, limited access to technology, and inefficient supply chain management. Despite being a part of the overall Fruits & Nuts Market, the Processed & Frozen Fruits Market is facing challenges in increasing its growth rate, with negligible growth expected in the near future.

Customer preferences: As consumers become more health-conscious, there is a growing demand for convenient and nutritious food options. This has led to an increase in the popularity of frozen fruits and processed fruit products, as they offer a quick and easy way to incorporate fruits into one's diet. Additionally, there has been a rise in demand for organic and natural frozen fruit options, as consumers become more aware of the benefits of clean eating and sustainability.

Trends in the market: In South Africa, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is experiencing a surge in demand for healthier and more convenient options. This trend is driven by the increasing health consciousness among consumers and the desire for longer shelf life and easier meal preparation. With the rise of e-commerce and online grocery shopping, there is also a growing demand for frozen and processed fruits that can be easily delivered to homes. This trend is expected to continue as consumers prioritize health and convenience in their food choices. Industry stakeholders should focus on innovating and expanding their product offerings in this market segment to capitalize on this trend.

Local special circumstances: In South Africa, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is heavily influenced by the country's diverse geography and climate. The availability of a wide range of fruits and nuts, such as citrus, apples, and macadamia nuts, allows for a variety of processing and freezing techniques to cater to local and international demand. Additionally, the country's rich cultural heritage and diverse population contribute to a unique demand for traditional and ethnic frozen fruits and nuts. Furthermore, stringent regulations on food safety and quality control ensure that the market delivers high-quality products, driving consumer trust and market growth.

Underlying macroeconomic factors: The Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market in South Africa is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other financial indicators. The market performance in this country is impacted by factors such as trade policies, exchange rates, inflation rates, and consumer spending. Additionally, the growing urbanization and rising middle-class population in South Africa are driving the demand for processed and frozen fruits, as these products offer convenience and longer shelf-life. Moreover, the increasing health consciousness and demand for healthy and natural food options are also contributing to the growth of this market in South Africa.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.