Cider, Perry & Rice Wine - Netherlands

The Cider, Perry & Rice Wine market in Netherlands has been experiencing significant growth in recent years.

Customer preferences: In the Netherlands, there is a growing trend towards healthier and more diverse beverage options. Consumers are becoming more conscious of their alcohol consumption and are seeking alternatives to traditional beer and wine. Cider, Perry, and Rice Wine offer a refreshing and unique taste profile, making them popular choices among consumers looking for something different. Additionally, these beverages are often perceived as being more natural and less processed, aligning with the increasing demand for organic and natural products.

Trends in the market: One of the key trends in the Cider, Perry & Rice Wine market in Netherlands is the rise of craft and artisanal products. Consumers are increasingly interested in supporting local producers and trying unique and high-quality beverages. This has led to the emergence of small-scale cider, perry, and rice wine producers who focus on using traditional production methods and locally sourced ingredients. These products often have a strong sense of terroir, appealing to consumers who value authenticity and craftsmanship. Another trend in the market is the expansion of flavor options. While traditional cider and perry flavors continue to be popular, there is a growing demand for innovative and exotic flavors. Producers are experimenting with different fruit combinations, botanical infusions, and aging techniques to create new and exciting flavor profiles. This trend is driven by consumer curiosity and a desire for variety in their beverage choices.

Local special circumstances: The Netherlands has a long history of apple and pear cultivation, making it an ideal location for cider and perry production. The country's fertile soil and favorable climate provide optimal conditions for growing a wide variety of apple and pear varieties. This abundance of local fruit resources has contributed to the growth of the cider and perry industry in the Netherlands. Additionally, the country has a strong tradition of brewing and fermentation, which has helped to cultivate a culture of appreciation for these types of beverages.

Underlying macroeconomic factors: The growth of the Cider, Perry & Rice Wine market in Netherlands can also be attributed to macroeconomic factors. The country has a stable economy and a high standard of living, which allows consumers to have disposable income to spend on premium and specialty products. Furthermore, the Netherlands is known for its culinary culture and appreciation for quality food and beverages. This cultural context has created a favorable environment for the development and expansion of the cider, perry, and rice wine market. In conclusion, the Cider, Perry & Rice Wine market in Netherlands is experiencing growth due to changing customer preferences, including a desire for healthier and more diverse beverage options. The market is characterized by trends such as the rise of craft and artisanal products and an expansion of flavor options. The Netherlands' favorable climate and cultural context, along with macroeconomic factors, have contributed to the development and expansion of the market.

Data coverage:
The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:
Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on alcoholic beverages, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.