Market Insights Digital eServices Online Gambling

Online Casinos - D-A-CH

D-A-CH

Revenue in the Online Casinos market is projected to reach €2.52bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 5.48%, resulting in a projected market volume of €3.12bn by 2028.
In the Online Casinos market, the number of users is expected to amount to 7.4m users by 2028.
User penetration will be 0.00 in 2024 and is expected to hit 0.00 by 2028.
The average revenue per user (ARPU) is expected to amount to €0.38k.
In global comparison, most revenue will be generated in the United States (€6,989.00m in 2024).
With a projected rate of 0, the user penetration in the Online Casinos market is highest 0.

Key regions: Japan, South Korea, United States, India, Europe

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Online Casinos market in D-A-CH has been experiencing significant growth in recent years, driven by changing customer preferences and favorable market conditions.

Customer preferences: Customers in D-A-CH have shown a growing interest in online gambling, particularly in the form of online casinos. This shift in preferences can be attributed to several factors. Firstly, the convenience and accessibility of online casinos allow customers to enjoy their favorite casino games from the comfort of their own homes. Additionally, the wide variety of games and betting options available online cater to a diverse range of customer preferences. Lastly, the advancements in technology, such as mobile gaming, have made it easier for customers to access online casinos on the go.

Trends in the market: One of the key trends in the Online Casinos market in D-A-CH is the increasing popularity of live dealer games. These games provide customers with a more immersive and interactive experience, as they can play against real dealers in real-time. This trend is driven by the desire for a more authentic casino experience, which cannot be replicated by traditional online casino games. Another trend in the market is the rise of mobile gaming. With the widespread use of smartphones and tablets, customers can now enjoy their favorite casino games anytime and anywhere. This has led to a surge in mobile casino apps and optimized websites, catering to the growing demand for mobile gaming in D-A-CH.

Local special circumstances: In Germany, the Online Casinos market is heavily regulated, with strict licensing requirements and restrictions on advertising. This has created a more controlled and secure environment for customers, ensuring that they are protected from fraudulent operators. In Austria, the market is also regulated, but with a more liberal approach compared to Germany. This has allowed for a wider range of online casinos to operate in the country, providing customers with more choice. In Switzerland, the Online Casinos market was only recently legalized, opening up new opportunities for operators in the region. This has led to increased competition and innovation in the market.

Underlying macroeconomic factors: The strong economy in D-A-CH, characterized by high disposable incomes and low unemployment rates, has contributed to the growth of the Online Casinos market. With more disposable income, customers are more willing to spend money on leisure activities such as online gambling. Additionally, the stable economic and political environment in D-A-CH provides a favorable business climate for online casino operators. Furthermore, the high internet penetration rate in the region ensures that a large portion of the population has access to online casinos, driving market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies, and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, the urban population, the usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.