Platform as a Service - Asia

  • Asia
  • Revenue in the Platform as a Service market is projected to reach €21.80bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 19.16%, resulting in a market volume of €52.37bn by 2029.
  • The average spend per employee in the Platform as a Service market is projected to reach €10.37 in 2024.
  • In global comparison, most revenue will be generated in the United States (€84,400.00m in 2024).

Key regions: United States, Italy, Australia, Netherlands, Japan

 
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Analyst Opinion

The Platform as a Service market in the Public Cloud Market in Asia is experiencing substantial growth, driven by factors such as increasing adoption of digital technologies, growing awareness of health, and the convenience of online health services. This growth rate is impacted by the region's focus on innovation and investment in digital infrastructure.

Customer preferences:
The growing adoption of digital transformation initiatives in businesses across Asia has led to a rise in demand for Platform as a Service (PaaS) solutions within the Public Cloud Market. This trend is driven by the need for agile and scalable cloud-based platforms that can support the region's rapidly evolving technology landscape. Additionally, the rising popularity of PaaS is fueled by the increasing preference for subscription-based models, which offer cost-effective and flexible solutions for businesses.

Trends in the market:
In Asia, the Platform as a Service (PaaS) market within the Public Cloud Market is experiencing a surge in demand for low-code development platforms. This trend is driven by the need for faster and more efficient software development processes, as well as the growing popularity of cloud-native applications. This trajectory is expected to continue as companies seek to streamline their development processes and reduce costs. This trend has significant implications for industry stakeholders, as it presents opportunities for PaaS providers to expand their offerings and for businesses to accelerate their digital transformation efforts. However, it also poses challenges for traditional software vendors who may struggle to keep up with the pace of innovation in the PaaS market. Overall, the rise of low-code development platforms in Asia is a key trend to watch in the Platform as a Service market, with potential implications for the entire Public Cloud Market ecosystem.

Local special circumstances:
In China, the Platform as a Service Market within the Public Cloud Market is experiencing rapid growth due to the country's large and digitally-savvy population. The Chinese government's strong support for cloud computing and data localization policies have also contributed to the market's success. In Japan, the market is driven by the need for efficient and cost-effective IT solutions, as well as the country's strict data privacy regulations. This has led to the adoption of PaaS solutions for various industries, including finance and healthcare.

Underlying macroeconomic factors:
The growth of the Platform as a Service Market within the Public Cloud Market is influenced by macroeconomic factors such as technological advancements, government support, and investment in digital infrastructure. Countries with favorable regulatory environments and high levels of digital adoption are experiencing faster market growth compared to regions with regulatory challenges and limited digital infrastructure. Additionally, the increasing demand for efficient and cost-effective business solutions, coupled with the rising trend of digital transformation, is driving the growth of the Platform as a Service Market in the public cloud sector.

Methodology

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Vue d’ensemble

  • Revenue
  • Key Players
  • Analyst Opinion
  • Global Comparison
  • Methodology
  • Key Market Indicators
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