Music - D-A-CH

D-A-CH

The Music market in the D-A-CH region is expected to see significant growth in the coming years.
According to projections, the total revenue in the Music market is set to reach €301.60m by the year 2022.
This is expected to be driven by various revenue streams, including in-app purchases (IAP), paid app revenue, and advertising revenue.
In 2022, the projected revenue for in-app purchases in the Music market is €60.42m.
This indicates the increasing popularity of in-app purchases among music enthusiasts.
Additionally, the revenue from paid apps in the Music market is projected to reach €4.91m.
This demonstrates the willingness of consumers to invest in music-related applications.
Advertising revenue is also expected to play a significant role in the Music market, with a projected revenue of €236.30m in 2022.
This highlights the importance of advertising as a revenue stream for music-related platforms and services.
Furthermore, the number of downloads in the Music market is projected to reach 64.68m downloads in 2022.
This showcases the high demand for music-related content and applications among users in the D-A-CH region.
Currently, the average revenue per download is expected to amount to €4.66.
This metric provides insight into the profitability of each download in the Music market.
When comparing the Music market globally, it is evident that in the United States generates the most revenue.
In 2022, the projected revenue in the United States is estimated to be €4,252.00m.
This indicates the dominance of the US market in terms of revenue generation in the Music market industry.
Overall, the Music market in the D-A-CH region is poised for growth, with various revenue streams contributing to its expansion.
The projected revenue figures demonstrate the potential for increased market volume in the coming years.

Key regions: Asia, Europe, United States, India, South Korea

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.