X/Twitter: annual revenue 2010-2021, by segment

Published by Statista Research Department, Sep 13, 2023
In 2021, Twitter generated more than 4.5 billion U.S. dollars in advertising service revenues, up from 3.2 billion U.S. dollars in the previous year. Additionally, the micro-blogging platform produced around 571 million U.S. dollars in data licensing revenue, up from 508 million U.S. dollars in 2020.

Annual revenue of X (formerly Twitter) from 2010 to 2021, by segment (in million U.S. dollars)

CharacteristicAdvertising servicesData licensing
2021 4,505.69 571.79
2020 3,207.39 508.96
2019 2,993.39 465.94
2018 2,617.4 424.96
2017 2,109.99 333.31
2016 2,248.05 281.57
2015 1,994.04 234
2014 1,255.69 147.31
2013 594.54 70.34
2012 269.42 47.51
2011 77.71 28.6
2010 7.32 20.96
Showing entries 1 to 12 (12 entries in total)
Created with Highcharts 7.2.2Revenue in million U.S. dollarsAdvertising servicesData licensing201020112012201320142015201620172018201920202021
01,0002,0003,0004,0005,000

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Release date

April 2022

Region

Worldwide

Survey time period

2010 to 2021

Supplementary notes

Advertising services include promoted tweets, promoted accounts and promoted trends.

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