Consumer Goods & FMCG

The consumer goods and FMCG market continuously adapts to evolving consumer demand and trends. Digital innovation, the coronavirus pandemic, and an increased focus on sustainable and healthy habits have been just some of the biggest influences on the consumer goods market in recent years. Digitalization has put the customer in the drivers seat and enables endless comparison and scrutinizing of products on the spot. Consumer goods companies must optimize their marketing strategies and brand awareness to maintain customer loyalty in this competitive market.

The pandemic altered how consumers shop and became a huge market disruptor; cleaning products, shelf-stable food and beverages, and toilet paper became hard to come by within days in some regions. Additionally, the role of sustainability is having a growing impact on the consumer goods market; there is an increasing demand for more sustainably and ethically produced products across the whole consumer goods spectrum.

Our statistics
Over 84,000
Our industry topics
Over 800
Our reports & studies
Over 1,000

Trending facts & insights

  • Change in consumer packaged goods sales due to the coronavirus pandemic worldwide in September 2020, by country

    En savoir plus
  • Brand value of the leading FMCG brands worldwide in 2021 (in million U.S. dollars)

    En savoir plus
  • Worldwide sales of organic food from 1999 to 2020 (in billion U.S. dollars)

    En savoir plus
  • Value of the plant-based food and beverage market worldwide in 2019, by region (in billion U.S. dollars)

    En savoir plus
  • Size of the global skin care market from 2012 to 2025 (in billion U.S. dollars)*

    En savoir plus
  • Revenue of the leading 10 beauty manufacturers worldwide in 2021 (in billion U.S. dollars)

    En savoir plus
  • Value of the furniture market worldwide from 2020 to 2027 (in billion U.S. dollars)

    En savoir plus
  • Global revenue and financial results of the Coca-Cola Company from 2009 to 2021 (in million U.S. dollars)

    En savoir plus
  • Global market share of the leading beer companies in 2020, based on volume sales

    En savoir plus
  • Leading tobacco companies worldwide in 2020, based on net sales (in billion U.S. dollars)

    En savoir plus

Industry definition

Consumer goods are products which are intended for everyday private consumption. They cover a large product portfolio including food and non-food categories. They can be further classified into fast moving consumer goods (FMCG) and slow moving consumer goods (SMCG). The definitions are based on how frequently products are sold to the customer, a determining factor in the rotation of goods.

FMCG products have a useful life shorter than a year and are, therefore, products bought relatively frequently with recurring expenditure. This includes categories such as food and beverages, personal care, cleaning products, apparel and footwear, tobacco and pet food/pet care. SMCG products have a useful life longer than a year, comprising items such as household appliances, furniture and home improvement products. These items have a lower sales frequency and are not rotating as rapidly as FMCG. Statista provides data on consumption trends, market values, and market leaders.

Plus de thèmes intéressants sur l'industrie « Consumer Goods & FMCG »

Contact

Des questions ? Nous nous ferons un plaisir de vous aider.
Statista Locations
Contact Temitope Ifekoya
Temitope Ifekoya
Customer Relations

Lun - Ven, 9:00 - 18:00 h (EST)

Contact Vianny Gutierrez-Cruz
Vianny Gutierrez-Cruz
Sales Manager– Contact (États-Unis)

Lun - Ven, 9:00 - 18:00 h (EST)

Contact Ziyan Zhang
Ziyan Zhang
Customer Relations– Contact (Asie)

Lun - Ven, 11:30 - 22:00 h (IST)

Contact Kisara Mizuno
Kisara Mizuno
Customer Success Manager– Contact (Asie)

Lun - Ven, 9:30 - 17:30 h (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Lun - Ven, 9:00 - 18:00 h (GMT)

Contact Carolina Dulin
Carolina Dulin
Associate Director - LAC– Contact (Amérique latine)

Lun - Ven, 9:00 - 18:00 h (EST)