Digital Capital Raising - Kenya

Kenya

The [currentlayername] market kenya is expected to witness significant growth in the coming years.
According to projections, the total transaction value in this market is set to reach [revenueyeartoday] by 2024.
Furthermore, it is anticipated that there will be an annual growth rate of 3.27% between 2024 and 2028, resulting in a projected total amount of €23.29m by 2028.
Within the kenyan market, the largest segment is marketMarketplace Lending (Consumer), which is forecasted to have a total transaction value of €14.69m in 2024.
This segment holds great potential for growth and development.
In a global context, it is interesting to note that the United States leads the way in terms of cumulated transaction value, with an estimated value of €32,800.00m in 2024.
This highlights the dominance of the us market in the [currentlayername] sector.
The [currentlayername] market kenya is poised for growth and presents various opportunities for both local and international players.
As the market continues to evolve, it will be crucial for stakeholders to stay informed about the latest trends and developments in order to capitalize on this growing segment.
Kenya's digital capital raising market is experiencing significant growth as more local startups and businesses embrace crowdfunding and online investment platforms.

Key regions: South Korea, Europe, Japan, Germany, India

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

Current trends in digital capital raising outside of crowdfunding, crowdlending, marketplace lending, and crowd investing markets include the rise of online angel investing platforms, the use of social media and other digital marketing channels to reach potential investors, and the emergence of digital security offerings such as revenue-sharing agreements and digital equity.
The growth factors driving the expansion of digital capital raising include the increasing acceptance and adoption of online financial transactions, the growing number of high-net-worth individuals seeking alternative investment opportunities, and the need for businesses to access funding quickly and efficiently.
A market development trend in digital capital raising is the convergence of traditional finance and digital platforms. This includes established financial institutions partnering with digital capital raising platforms to offer new products and services, as well as the development of hybrid models that combine the benefits of traditional financing with the speed and accessibility of digital platforms.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.